Search engines are now becoming "answer engines" — zero click user UIs powered by generative AI. Here’s how to optimize for this new landscape of search.
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Featured growth bites 🍪
How will ChatGPT change marketing? The answer, plus 12 use cases (with prompts!) for using ChatGPT in marketing, and 8 marketing tools that leverage GPT4.
Jan 24, 2023 13 min read
Building a brand community through community-led growth strategies can be a growth lever for acquisition, brand equity, trust, and retention. Community-led growth fosters humans' need for connection and provides a sense of belonging which brings value and conversion. Start building your brand community-led growth strategy with our step-by-step guide.
Learn how data science methods like machine learning, clustering, and regression have moved marketing from a creative domain to a scientific one.
The cost of acquiring new customers is five times higher than the cost of retaining existing customers. This is not at all a surprising statistic, given that acquiring new customers...
Nov 13, 2023 10 min read
What do successful advertisements look like on TikTok, and why do they work so well? Here's 10 brands doing it right (with ad examples).
Jan 9, 2023 6 min read
These 12 tools help B2B Saas companies effectively communicate their value to the right customer, at the right time, through the right channel.
Jan 9, 2023 8 min read
A guide on capturing and utilizing zero-party data to optimize your acquisition efforts.
Jan 5, 2023 14 min read
With over 2.6 billion global downloads, TikTok has quickly become one of the leading social media platforms on the market today. While the app began as a platform to target younger generations, brands are beginning to see the benefits TikTok can bring to their businesses. But for some, navigating the short form video platform can be tricky, which is why we have listed out the top TikTok Marketing Agencies to help your brand reach new heights.
Finding a solid growth marketing or growth hacking agency to work with can be overwhelming; a million agencies are vying for your attention. Working with a company focusing on growth...
Here's how to get more organic TikTok followers. Featuring examples from other brands and creators.