Top 15 Startup Marketing Agencies in 2024

Top 15 Startup Marketing Agencies in 2024

Find the perfect marketing partner among top startup agencies known for scaling brands with innovative strategies.

Jan 3, 2022

The startup ecosystem is booming, with over 300 million new startups emerging globally each year across all industries. But entrepreneurship is no easy feat, with over 90% of startups failing within the first three years. That’s why we’ve seen an uptick in marketing agencies offering digital marketing services tailored specifically to startups. These agencies bring years of experience and a unique skill set to the table, helping to guide and support small businesses with growth marketing strategies, case studies, and proven marketing campaigns.

As an agency that helps startups, we’ve compiled a list of the top digital marketing agencies for startups, offering services including web design, web development, content marketing, email marketing, social media marketing, search engine optimization, and content strategy.

Looking for a partner to drive growth?

Working with startups requires a different approach than traditional marketing efforts used by big business and enterprise companies. That’s why these agencies specialize in working with startups, understanding the ins and outs of what it takes to launch and grow a successful business.

If you’re looking to start your own business, consider partnering with one of these top startup marketing agencies. With their expertise and guidance, your startup company can get off to a great start and flourish. Whether you’re in San Francisco or anywhere else in the world, there’s an agency out there that can help your startup succeed.

Best 15 Startup Marketing Agencies in 2024

  1. NoGood
  2. Elevato
  3. Simple Tiger
  4. Wallaroo Media
  5. Seeresponse
  6. The Branx
  7. Sparkpr
  8. Single Grain
  9. Sociallyin
  10. Brolik
  11. Shift Paradigm
  12. Kexino
  13. Lake One Digital
  14. Kraftblick
  15. Big Human

1. NoGood

NoGood Startup Marketing Agency

Description: We have helped many early-stage companies and startups gain traction and build long-term sustainable growth. Our startup partnerships have included idea validation, product development, go-to-market strategies, branding identity, and much more. Most recently, our client Payzer, a field management service software, was acquired by WEX, a global commerce platform for commercial and government fleets, for $22 million. An additional contingent consideration of $11 million was offered based on performance metrics.

Additionally, we helped Invisibly, a Founders Fund-backed startup increase app installs 103% MoM. We understand traditional marketing tactics don’t work with startups. Startups require rapid experimentation, growth marketing, and in-depth market research to reach their true potential.

Office Location: New York, NY (Headquarters)

Year Founded: 2017

Team Size: 50+

Key Services: SEO, CRO, SEM, PPC, Display, Programmatic, Email marketing, Ad Creative, Attribution Reporting

Industries Served: Retail, Consumer Tech, Gaming, Healthcare, B2B, SaaS, DTC

2. Elevato


Description: Previously named Delta Systems, Elevato aims to provide beautiful digital solutions and experiences that deliver impact. The agency has adapted to the times to ensure the latest strategies and expertise in the digital landscape are executed. Their talent and in-depth knowledge help them handle companies at any scale.

Office Location: Phoenix, Arizona

Year Founded: 2021

Team Size: 50+

Key Services: Website development, SEO, social media marketing, email marketing, branding, application hosting

Industries Served: NPOs, water treatment, healthcare, food and beverage

Case Studies: View all case studies.

3. SimpleTiger


Description: SimpleTiger works primarily with SaaS startups and focuses on comprehensive SEO strategies. SimpleTiger incorporates an agile process when working with SaaS companies. They work to find the most significant opportunities and the best course of action to build and scale your company.

Office Location: Sarasota, Florida

Year Founded: 2006

Team Size: 14+

Key Services: SEO for SaaS, content marketing, link building, technical optimization

Industries Served: B2B, SaaS

Case Studies: View all case studies.

4. Wallaroo Media

Wallaroo Media

Description: The digital marketing agency Wallaroo Media is comprised of a team of innovative and experienced professionals from diverse fields of study. They work collaboratively to provide high-quality marketing services that help businesses succeed. Wallaroo Media takes pride in working closely with previous clients to understand their unique needs and goals.

Office Location: Provo, Utah

Year Founded: 2012

Team Size: 11 – 50

Key Services: Paid advertising, organic marketing, web design, branding, conversion rate optimization

Industries Served: eCommerce, B2B, entertainment

Case Studies: View all case studies.

5. SeeResponse


Description: At SeeResponse, the team understands that every business is different, so they take a personalized approach to each project they work on. Whether creating engaging content, optimizing lead generation campaigns, or developing custom sales enablement tools, SeeResponse works closely with clients to deliver tailored solutions that meet their specific goals and objectives.

Office Location: Reston, Virginia

Year Founded: 2018

Team Size: 11 – 50

Key Services: Software development, video production, SEM, demand generation, marketing automation

Industries Served: SaaS, education, healthcare, IT

Case Studies: View all case studies.

6. The Branx

The Branx

Description: The Branx is a startup branding agency that helps companies build everything from naming, logo, visual identity, social media, and more. The Branx understands that today’s customers don’t simply buy products and services but buy into companies with solid values and missions. The Branx is committed to helping startups identify their voice to reach success.

Office Location: Cadiz, Andalusia

Year Founded: 2019

Team Size: 10+

Key Services: Brand Strategy, UX/UI, illustrations and animations

Industries Served: SaaS, Fintech, Cleantech, Proptech

Case Studies: View all case studies.

10. Sparkpr


Description: For the last 20 years, Sparkpr has worked and helped all types of brands reach business objectives. They incorporate deep subject matter expertise across media strategy and relations, integrated marketing, content, and more. Sparkpr continues to lead startups and enterprises to craft their stories for audiences.

Office Location: San Francisco, California

Year Founded: 1999

Team Size: 60+

Key Services: PR, integrated marketing, content development

Industries Served: SaaS, cybersecurity, fintech

Case Studies: View all case studies.

8. Single Grain

Single Grain

Description: Single Grain is a digital marketing agency that specializes in helping businesses grow their online presence through various marketing strategies. The agency also offers consulting services for startups and has a blog and podcast where they share their expertise and insights on digital marketing.

Office Location: Los Angeles, California

Year Founded: 2009

Team Size: 49+

Key Services: SEO, PPC, Content Marketing

Industries Served: SaaS, B2B, eCommerce

Case Studies: View all case studies.

9. Sociallyin


Description: This team of social media specialists consists of artists, designers, writers, videographers, and strategists. Using technology, high-level research, and social media expertise, Sociallyin empowers companies to build traction, grow rapidly, and expedite results.

Office Location: Atlanta, Georgia

Year Founded: 2011

Team Size: 74+

Key Services: Social media management, ROI modeling, influencer marketing

Industries Served: Retail, food and beverage, IT, health and fitness

Case Studies: View all case studies.

10. Brolik


Description: A team of creative professionals is ready to help your business reach its goals and KPIs. Brolik understands how to position your brand through audience discovery and proper messaging. The agency executes to empower your company from the ground up to ensure high-level growth.

Office Location: Philadelphia, Pennsylvania

Year Founded: 2004

Team Size: 11+

Key Services: Web design, digital marketing strategy, branding, video production

Industries Served: Real estate, healthcare, travel and tourism

Case Studies: View all case studies.

11. Shift Paradigm

Shift Paradigm

Description: The agency looks to solve challenges that truly affect and hurt a client’s growth ability. Shift Paradigm is technology agnostic and has experience with some of the most complex marketing operations.

Office Location: Austin, Texas

Year Founded: 2021

Team Size: 216+

Key Services: Demand generation, PLG, customer marketing

Industries Served: B2C, SaaS, B2C, healthcare, education

Case Studies: View all case studies.

12. Kexino


Description: Considered one top creative startup marketing agencies, Kexino provides marketing services exclusively to small businesses and startups. Kexino understands that brands need to be bold and different in today’s world to stand out amongst the noise. Kexino executes on marketing initiatives that help your brand stand out while delivering on the bottom line.

Office Location: Pfettisheim, France

Year Founded: 2008

Team Size: 4+

Key Services: Translation, video production, content creation, branding

Industries Served: Construction, Technology

Case Studies: View all case studies.

13. Lake One Digital

Lake One Digital

Description: Lake One Digital understands that startups all face their unique challenges and need a proven startup marketing tactics partner. The agency combines B2B startup expertise across marketing, sales, and operations to create a strong foundation for business success.

Office Location: Maple Grove, Minnesota

Year Founded: 2014

Team Size: 10+

Key Services: Inbound marketing, marketing automation, integrations, sales and marketing alignment

Industries Served: Healthcare, jewelry, fintech

Case Studies: View all case studies.

14. Kraftblick


Description: Kraftblick specializes in consulting for technology and software startups. Kraftblick provides digital consulting across SEO, paid search, and content and helps software companies develop their brand presence. The agency is an ideal partner for early-stage companies to ensure proper execution and safe results.

Office Location: Minsk, Belarus

Year Founded: 2014

Team Size: 7+

Key Services: Digital consulting, paid advertising, content marketing, search engine consulting

Industries Served: SaaS, cryptocurrency, IT

Case Studies: View all case studies.

15. Big Human

Big Human

Description: This agency loves working with startups because startups allow them to do what they do best: propose and execute awesome ideas. Big Human delivers all startup branding elements, including logo, typography, and tone of voice. This ensures startups are ready to break through in their respective markets and achieve business goals.

Office Location: New York, New York

Year Founded: 2011

Team Size: 37+

Key Services: Digital strategy, digital product design, eCommerce UX design, branding, development of mobile apps

Industries Served: eCommerce, education, fintech

Case Studies: View all case studies.

Startup Marketing Agency Frequently Asked Questions

What is Startup Marketing?

Startup marketing involves promoting a nascent business to cultivate a strong digital presence and engage potential customers. It involves many marketing strategies tailored to the startup’s specific needs.

Some examples are:

  • Market Research
  • Brand Development
  • Digital Advertising
  • Social Media Marketing
  • Email Marketing
  • SEO
  • Reputation Management
Should a Startup Use a Marketing Agency?

If you’re a startup founder, you may question the value of using a marketing agency. Deciding to work with a marketing agency can provide a fast path to early sustainable growth for your business.

Agencies bring their expertise and industry knowledge to assist you in developing effective growth marketing strategies that will lead your business to success.

How Much Does a Startup Pay for Marketing?

As a startup, one of the critical questions you may have is how much to budget for marketing. Unfortunately, there’s no one-size-fits-all answer to this question. The amount that a startup pays for marketing depends on various factors, including the industry, the target audience, and the marketing channels used.

For instance, startups in highly competitive industries like technology or finance may need to invest more in marketing to stand out from the crowd. Similarly, if the target audience is hard to reach or niche, it may require more resources to capture their attention. Additionally, the cost of marketing channels varies significantly, with some channels, like social media being more affordable than others, like traditional advertising.

However, a general rule of thumb is that startups should allocate 10-20% of their total budget to marketing. This may seem like a lot, but it’s essential to invest in marketing to generate brand awareness, attract customers, and ultimately drive revenue. When it comes to working with marketing agencies, the extra costs also vary depending on the services needed, the size of the agency, and the location. For example, a creative agency in San Francisco may charge more than one in a smaller city.

Nevertheless, working with a marketing agency can be a cost-effective way to gain access to specialized expertise and talent, as well as the latest marketing tools and technologies.

Ultimately, the key is to find a balance between budget and impact. Investing in marketing can pay off significantly in the long run, but it’s crucial to work with experienced professionals who can help you get the most out of your investment.

How to Choose the Right Startup Marketing Agency

Choosing the right startup marketing agency is a crucial decision that can significantly impact your business’s success. With numerous digital marketing agencies for startups in the market, it can be challenging to make the right choice. To narrow down your options and find the best agency for your startup, consider the following steps:

1. Define Your Goals

Before you start your search, clearly define your startup’s goals and objectives. Every business has unique needs and objectives, so it’s essential to be specific about what you want to achieve through digital marketing. Whether your goals involve profitability, cash flow, client acquisition, audience growth, or scalability, having a clear vision is the first step in finding an agency that can help you reach those goals.

2. Check the Digital Agency’s Performance

Research is key when evaluating digital marketing agencies. Examine their track record by requesting a portfolio of their recent projects. Additionally, ask for references from recent clients to get firsthand insights into their performance. Client feedback, available through online reviews, testimonials, and social media pages, can provide valuable information about their reputation and the quality of their work.

3. Choose Specialization in Startup Marketing

Consider working with a digital marketing agency that specializes in startup marketing. Specialization demonstrates that the agency understands the unique challenges and needs of startups. Look for agencies with a proven track record of helping startups grow from the ground up. They are more likely to have the expertise and strategies tailored to your specific requirements.

4. Consider Pricing

As a startup, budget constraints are a common challenge. Evaluate the cost of services offered by potential agencies and ensure they align with your budget. Keep in mind that higher prices do not necessarily equate to better service.

Look for an agency that offers reasonable pricing while maintaining high-quality services. If you plan for a long-term partnership, inquire about the possibility of discounts to help you manage costs and increase profitability.

5. Check Industry Experience

Industry experience is a valuable factor in digital marketing. While it’s essential to consider an agency’s experience, it shouldn’t be the sole determining factor. Inquire about the number of startups the agency has assisted and how long they have been in the field. A mix of experience and adaptability is ideal, as some newer agencies may be equally capable of delivering results.

6. Assess the Range of Services

Discuss the importance of evaluating the range of services the marketing agency offers. Highlight how a full-service startup marketing agency can provide a holistic approach to your marketing needs, from SEO and content marketing to paid advertising and social media management.

7. Explore Client Relationships

Examine the significance of building strong client-agency relationships. Explain how effective communication and collaboration with the agency can lead to better outcomes. Offer tips on fostering a productive working relationship with your chosen agency.

8. Understand the Role of a Marketing Partner

Discuss the concept of a marketing agency as a strategic partner for your startup. Explain how a collaborative approach can lead to more effective marketing strategies and campaigns. Share insights into how a marketing partner can help you achieve your long-term business objectives.

9. Delve into Business Strategies

Explore the role of the marketing agency in developing and executing effective business strategies. Explain how the agency’s expertise can contribute to aligning marketing efforts with your overall business goals. Provide examples of successful strategies implemented by marketing agencies.

10. Evaluate the Agency’s Track Record

Dive deeper into the importance of assessing the agency’s track record. Highlight specific metrics and key performance indicators (KPIs) that startups should consider when evaluating an agency’s past performance. Discuss how a proven track record can instill confidence in your choice.

11. Consider the Role of Advertising Agencies

Examine the difference between a full-service marketing agency and an advertising agency. Explain when startups might benefit from working with an advertising agency and how their expertise can complement broader marketing efforts.

12. Review Case Studies

Discuss the value of reviewing case studies provided by the agency. Explain how case studies can offer insights into the agency’s problem-solving abilities, creativity, and success stories. Encourage readers to examine these real-world examples thoroughly.

13. Understand the Agency’s Approach to Business Growth

Explore how the agency plans to contribute to your startup’s growth. Discuss the importance of aligning their approach with your goals for scaling your business and expanding your market reach.

14. Analyze the Agency’s Digital Presence

Highlight the significance of assessing the agency’s own digital presence. Explain how their website, social media profiles, and online content can provide clues about their digital marketing capabilities and commitment to staying current in the industry.

Final Thoughts

Choosing the best digital marketing agency for your startup is a crucial decision that should not be rushed. By defining your goals, evaluating performance, considering specialization, examining pricing, and assessing industry experience, you can make a well-informed choice.

Remember that a full-service startup marketing agency can serve as a valuable marketing partner, helping you develop effective business strategies and build strong client relationships. With these factors in mind, you can confidently select the agency that aligns with your startup’s vision and objectives, setting the stage for long-term success.

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Ben Kuriakose
Ben is an experienced SEO and Facebook Ads expert in client management, corporate innovation, and early-stage startup growth.


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