of the Curve
Featured Growth bites 🍪
Ever since Sean Ellis coined the term “growth hacking” in 2010, people outside the digital marketing world have been asking the same question…What exactly is it? Well, it’s tough to...
Jan 2, 2021 10 min read
SEO (search engine optimization) is a fascinating practice and one of the more rewarding specialties to implement in marketing. Since search engines like Google, Bing, and Yahoo update their search...
May 19, 2020 7 min read
TikTok isn’t just for lip-syncing teens anymore. Even before the recent shutdown, TikTok was the fastest growing app in America, and brands are starting to take notice. We previously did...
Apr 18, 2020 9 min read
Digital-advertising-spend by B2B marketers would surpass USD 375 billion by the end of this year. With new products and services being introduced to the market every day, you need all...
Aug 19, 2021 7 min read
Engagement marketing is a buzzword that’s constantly thrown around in the marketing community. Though it’s a simple concept to grasp, many companies miss the mark and struggle to achieve real, sustainable results as they grow and scale.
Jul 23, 2021 6 min read
What is a marketing agency? Marketing agencies were created for the purpose of providing their clients with access to advertising professionals who have creative knowledge and industry expertise to create...
Jun 30, 2021 6 min read
Influencer marketing is growing rapidly. This rapid growth can be attributed to the trust that is built between influencers and their audience, making it a powerful way for brands to...
Jun 10, 2021 6 min read
The biggest challenge for B2B companies is finding the right way to convince potential leads to work with their teams and buy their products or services. This is why partnering...
May 24, 2021 6 min read
As digital and content marketing continues to evolve, one thing is for sure; video marketing has taken a strong-hold in the landscape. Users are watching videos more than ever before,...
May 10, 2021 6 min read
Crafting timeless brand identities is no simple feat, yet there are many agencies that rush to claim the title of a “branding god.” The truth is, branding is a process...
Apr 12, 2021 7 min read