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Featured growth bites 🍪

A.I.

Answer Engine Optimization (AEO): Optimizing for The Future of Search

Search engines are now becoming "answer engines" — zero click user UIs powered by generative AI. Here’s how to optimize for this new landscape of search.

Nicole Li Mostafa ElBermawy

May 26, 2023 3 min read

Chat GPT in Marketing: Best Use Cases and GPT3 Tools

ChatGPT in Marketing: Proven Strategies, Tools, and Prompts

How will ChatGPT change marketing? The answer, plus 12 use cases (with prompts!) for using ChatGPT in marketing, and 8 marketing tools that leverage GPT4.

Alex Methvin

Jan 24, 2023 13 min read

Community-Led Growth: Brand Community as a Growth Lever

Building a brand community through community-led growth strategies can be a growth lever for acquisition, brand equity, trust, and retention. Community-led growth fosters humans' need for connection and provides a sense of belonging which brings value and conversion. Start building your brand community-led growth strategy with our step-by-step guide.

Maura Grace Marina Chilingaryan

Oct 21, 2022 18 min read

A.I.
Growth

Data Science in Marketing: A Comprehensive Guide (With Examples)

Learn how data science methods like machine learning, clustering, and regression have moved marketing from a creative domain to a scientific one.

Mostafa ElBermawy Priya Kavina

May 26, 2022 11 min read

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Digital

Prime Drink Marketing Strategy: A Prime Example of Viral Growth

The Beginning: Everyone Loves a Good Treasure Hunt Picture this: it’s just over a year ago, in the more innocent time before the global war of January 2022. Winter has...

David Lorango

Oct 18, 2023 6 min read

A.I.

Mastering eCommerce AI: A Guide to Transforming Your Online Business

The digital landscape, particularly in eCommerce, has seen a dramatic transformation over the years. One of the key drivers of this change has been the role of data, namely its...

Jared Glassman

Oct 18, 2023 6 min read

Digital

A Complete Guide to Healthcare Search Engine Marketing

In today’s modern age, the internet has transformed how we access information, and healthcare is no exception. When people need medical professional advice, search for healthcare services, or look for...

Maria Mathioudaki

Oct 18, 2023 17 min read

A.I.

The Ultimate Guide to Leveraging AI in B2B Marketing

Raise your hand if you’ve been hearing about generative AI everywhere and from everyone. If you’re a B2B marketer reading this right now, you’re definitely raising your hand, and for...

Gayana Sarkisova

Oct 17, 2023 5 min read

A Beginners Guide to How Search Engines Work in 2024

In the vast landscape of the digital world, search engines serve as the navigational compass guiding us through the labyrinth of online content. Among the multitude of search engines, one...

Lezahne Nel

Oct 15, 2023 19 min read

Influencer

Key Strategies to Develop Your Influencer Marketing Strategy

Tale as old as… influencers? Believe it or not, the gladiators of Rome had something in common with the British royal family – both would be considered influencers of their...

Narée Asherian

Oct 12, 2023 12 min read

Stay Ahead
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Featured growth bites 🍪

Answer Engine Optimization (AEO): Optimizing for The Future of Search

Community-Led Growth: Brand Community as a Growth Lever

Data Science in Marketing: A Comprehensive Guide (With Examples)

Recent articles

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Prime Drink Marketing Strategy: A Prime Example of Viral Growth

Mastering eCommerce AI: A Guide to Transforming Your Online Business

A Complete Guide to Healthcare Search Engine Marketing

The Ultimate Guide to Leveraging AI in B2B Marketing

A Beginners Guide to How Search Engines Work in 2024

Key Strategies to Develop Your Influencer Marketing Strategy

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