Leverage data to map your audience segments to your brand personas.
Forget one-size-fits-all. We create specific audience segments based on historical user behavior and first-party data to establish strong relationships with current and potential customers. By analyzing consumer drop off points and engagement rates, we use segmentation to tailor your messaging to speak accurately to the exact points in the journey users find themselves in.
Not every customer is the same – so why should your messaging be?
Our team of storytellers and copywriting experts craft targeted email marketing messages catered to the unique personas and preferences of your audience segments. With deliberate and personalized brand storytelling, we continuously craft hyper relevant emails that increase loyalty and drive conversions.
Leave no email unopened or clicked through.
We build data-backed automated email flows that manage the who, what and when of your emails, so that every story is told to exactly the right person at exactly the right time. Through rapid experimentation, A/B testing frameworks and conditional flows, we build emails to drive up engagement and conversions, unlocking the highest delivery, open and clickthrough rates.
Email marketing plays a critical role in building trust and loyalty between your brand and its customers. Leveraging this opportunity to develop a relationship with your audience is a valuable investment for your brand and can help decrease CAC and increase ROI.
Email marketing is a powerful channel to unlock exponential growth for customers who are stuck in the marketing funnel. Our team of experts will perform an audit before developing a holistic email strategy. Once implementation begins, the NoGood team will execute a variety of high-velocity growth experiments until we identify the most profitable long-term strategy.
NoGood is a full service email marketing agency. We have expertise across all email marketing platforms, including Mailchimp, Klaviyo, HubSpot, Pardot, SendGrid, and Braze to name a few. Our agency offers everything from email design, strategy building, implementation, optimization, and even reporting. We leverage our rapid experimentation framework to unlock growth for our clients so they can meet and exceed revenue and client retention goals.
Users today get hundreds of emails a day, and most people have a track record of ignoring most of these emails. Other challenges include poor audience segments and boring content. Hiring an email marketing company like NoGood can ensure that whether you have a small business or operate in b2b markets that your email marketing strategy is highly personalized, structured, and functional, leading to high open rates, engagement, and conversions.
