18 Must-See Marketing YouTube Channels

18 Must-See Marketing YouTube Channels

As marketers, we’re always looking to gain new knowledge and stay up to date on the latest marketing trends and strategies. There are multiple ways we go about gathering new...

Apr 15, 2020

As marketers, we’re always looking to gain new knowledge and stay up to date on the latest marketing trends and strategies. There are multiple ways we go about gathering new information and skills.

Perhaps, we’ll buy the latest marketing books, search Google for the latest blogs, or download and listen to the latest podcasts. But in the age of online marketing, of all these practical ways to gain these skills and learn something new, the majority of marketers love watching the best growth hacking and marketing YouTube channels.

What Are the Major Types of Marketing YouTube Channels?

There are many different kinds of marketing channels. Some focus more on the backend SEO and algorithmic aspects, while others center around branding.

And for those who are visual learners, there is no better way to learn some of the latest marketing tactics and strategies than through video content. As reported by Statista, “there are more than 500 hours of video content uploaded to YouTube every minute.”

That is a lot of content, and lucky for marketers, this means there are numerous creators making YouTube videos covering topics that will help you flesh out your marketing plan. So we gathered together the top marketing YouTube channels and put it into this list.

Who is the Best YouTuber for Digital Marketing?

Check out and follow the best marketing and growth-hacking YouTube channels in 2025:

  1. Gary Vanyerchuk
  2. Pat Flynn
  3. Brian Dean
  4. Google Search Central
  5. NoGood
  6. Social Media Examiner
  7. Ahrefs
  8. Miles Beckler
  9. Vanessa Lau
  10. Hubspot
  11. Moz
  12. Kimberly Ann Jimenez
  13. SEMrush
  14. LYFE Marketing
  15. Ignite Invisibility
  16. Neil Patel
  17. Wes McDowell
  18. DigitalMarketer

1. Gary Vanyerchuk

Channel Started: October 2007

Topics Covered: Entrepreneurship, Financial Success

Total Subscribers: 4.55 million

Top Videos:

If you want to start a business, look no further than Gary Vanyerchuk’s catalog of entrepreneurial and branding-centric content. Gary Vee is a leading influencer within marketing, and has hundreds of videos that detail the ins and outs of creating a successful business and becoming financially independent.

2. Patt Flynn

Channel Started: September 2009

Topics Covered: Podcasts, Online Business

Total Subscribers: 459k

Top Videos:

The internet facilitates many different avenues for income. If you want to learn more about those avenues, Pat Flynn is your guy! His channel focuses on creating businesses that generate passive income, whilst also diving heavily into how to create & sustain podcasts – which can be a great contributor to your business’ content bucket.

3. Brian Dean

Channel Started: January 2013

Topics Covered: Content Creation, SEO Optimization

Total Subscribers: 566k

Top Videos:

As the owner of Backlinko, Brian Dean is a well-known marketing professional in the community. He provides some of the best and most actionable information through his blog and, of course, his YouTube channel. Brian primarily focuses on SEO tactics in his videos, but his high-quality content makes his videos a must-watch for every marketer.

4. Google Search Central

Channel Started: January 2009

Topics Covered: Search Engine, SEO

Total Subscribers: 684k

Top Videos:

If you want to improve your site in Google search, there is probably no better way than learning how through Google. This YouTube channel provides you everything you need to know about search from the experts themselves. No matter your level of expertise, this channel has video content that will help you improve your skill level.

5. NoGood

NoGood logo

Channel Started: November 2018

Topics Covered: Growth Marketing, Growth Hacking, Data Analytics

Total Subscribers: 66.9k

Top Videos:

NoGood is a TechCrunch-verified growth marketing agency in NYC that has helped some of the biggest brands and early-stage start-ups reach exponential growth. Now through their YouTube channel, they share some of the latest and greatest growth marketing strategies to the world. Their videos cover a range of topics from growth hacking and data analytics to brand strategies and neuro-marketing.

Need help with content strategy? We’re here to support your growth and collaborate in growing your business!

6. Social Media Examiner

Social Media Examiner logo

Channel Started: July 2010

Topics Covered: Content Creation, Social Media Algorithms, Advertising Strategies

Total Subscribers: 329k

Top Videos:

This YouTube channel focuses on helping marketers, entrepreneurs, and business owners improve their social media strategies. Their content is designed to help viewers grow their online presence, drive traffic, and achieve business goals through effective social media marketing.

7. Ahrefs

Channel Started: August 2015

Topics Covered: SEO Topics, Content Marketing

Total Subscribers: 599k

Top Videos:

If you’re an experienced marketer, you’re most certainly aware of the powerful SEO platform Ahrefs. Now this company has taken it a step further by providing actionable SEO tutorials through their YouTube channel. They cover tutorials on all aspects of SEO, including keyword research, link building, content marketing, technical, and more.

8. Miles Beckler

Channel Started: October 2018

Topics Covered: Facebook Ads, Content Marketing, Sales Funnels

Total Subscribers: 237k

Top Videos:

Miles Beckler is a digital marketing expert, and his YouTube channel primarily focuses on content marketing and SEO. However, he does share strong strategies, tactics, and tools for sales funnels, Facebook ads, and other marketing channels as well. He even has videos covering email marketing! His deep dive tutorials will help you level up in your marketing skills.

9. Vanessa Lau

Picture of Vanessa Lau, a YouTuber

Channel Started: February 2014

Topics Covered: Youtube, Instagram, Content Marketing

Total Subscribers: 898k

Top Videos:

Vanessa Lau gears toward entrepreneurs, content creators, and coaches looking to grow their personal brands and online businesses. Vanessa focuses on topics like social media strategy, content marketing, and building a successful presence on platforms like Instagram, YouTube, and TikTok. She also shares insights on monetizing content, scaling coaching businesses, and improving productivity.

10. Hubspot

Channel Started: April 2007

Topics Covered: Content Marketing, Marketing Interviews

Total Subscribers: 470k

Top Videos:

Hubspot has provided some of the best content in the marketing industry, and their youtube channel continues that trend. The channel features a wide variety of tutorials covering all kinds of topics and also provides strong interviews with some of the best professionals in the industry.

11. Moz

Channel Started: May 2012

Topics Covered: SEO, Content Strategies

Total Subscribers: 96.1k

Top Videos:

Everyone knows the popular SEO marketing software, Moz. This company provides some great content with their blogs and has continued that trend by providing high-quality content with their YouTube channel. The video content provides actionable tactics, exceptional interviews, and will help marketers enhance their skills.

12. Kimberly Ann Jimenez

Picture of Kimberly Ann Jimenez, a YouTube

Channel Started: March 2012

Topics Covered: Marketing strategies, content tips

Total Subscribers: 84.8k

Top Videos:

Kimberly Ann Jimenez is dedicated to helping entrepreneurs and small business owners succeed in digital marketing and business growth. Kimberly shares practical tips on topics like content marketing, productivity, social media strategies, email marketing, and building an online business. Her approachable and actionable advice is tailored to empower viewers to grow their brands, streamline their workflows, and achieve their entrepreneurial goals with confidence.

13. SEMrush

Channel Started: April 2014

Topics Covered: Marketing Content Videos, SEO

Total Subscribers: 197k

Top Videos:

Once again we see an SEO marketing software company, SEMRush, provide strong video content and tutorials with their YouTube channel. This channel hosts webinars and offers pro marketing tips that can take your marketing skills to the next level.

14. LYFE Marketing

LYFE Marketing logo

Channel Started: August 2015

Channel Started: May 2014

Topics Covered: Digital Marketing, Facebook, Paid Advertising

Total Subscribers: 197k

Top Videos:

The LYFE Marketing YouTube channel provides practical tips and strategies for small businesses and entrepreneurs to grow their brands through digital marketing. Their videos are geared towards beginners and small businesses looking to maximize their marketing efforts on a budget.

15. Ignite Visibility

Channel Started: October 2011

Topics Covered: SEO, Marketing Strategies, Business

Total Subscribers: 64.4k

Top Videos:

John Lincoln from Ignite Visibility offers a lot of great information on this YouTube channel. Topics range from SEO to business insights. The channel has been active since 2011. The channel also offers a set of unique playlists. Some favorites include the Digital Marketing Classes playlist and the Social Media Classes playlist.

16. Neil Patel

Channel Started: August 2011

Topics Covered: SEO, Content Marketing

Total Subscribers: 1.32 million

Top Videos:

Neil Patel is a staple in the marketing community. His blogs and marketing advice are well known, and with his youtube channel, he continues to have excellent information and engaging videos, proving to be an excellent source on all things marketing.

17. Wes McDowell

Channel Started: Nov 2015

Topics Covered: SEO, Marketing Strategies, Business

Total Subscribers: 366k

Top Videos:

Wes McDowell wants to help people that are serious about building a profitable business. In his YouTube channel, Wes shows some of his best approaches and secrets for digital marketing and website strategies. He wants to help you expedite customer growth, turn your website into your best salesperson, attract a steady stream of customers, and help you make more money.

18. DigitalMarketer

Channel Started: October 2013

Topics Covered: Marketing Strategy

Total Subscribers: 68.7k

Top Videos:

This channel provides content that breaks down some of the top marketing strategies that are working in the digital space today. The hosts provide information and tactics based on their own experience with expert marketers. They share the strategies and tactics that have both worked and failed for them in the marketing industry.

Next Steps

In 2025, staying up to date with the latest marketing strategies and techniques is more important than ever for ensuring your brand or business remains competitive in a rapidly evolving digital landscape. These top 18 channels will provide you valuable insights, actionable tips, and the latest trends to help you navigate through the year. By regularly tuning into these resources, you can drive measurable growth and success for your business. Investing time in learning and adapting will set you apart and position your brand for long-term success.

Ben Kuriakose
Ben is an experienced SEO and Facebook Ads expert in client management, corporate innovation, and early-stage startup growth.

1 Comment

Your email address will not be published. Required fields are marked *

Read more from our in-house growth marketing experts. 🧠