Position Zero in SEO: How to Win the Top Spot in AI Search
SEO isn’t dead; it’s evolving. And at the center of that evolution? Position Zero. Once a nice-to-have featured snippet, Position Zero is now the starting line for how people discover,...
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Differences & Similarities Between Traditional Search, AI Search & Social Search
You’ve heard it before, and I guarantee you that you’ll hear it again. Search is evolving. To be honest, it has been for a while. At the beginning of the...
Aug 1, 2025
9 min read
Customer-Focused SEO & AEO: Adapt Your Search Approach for Maximum Growth & Retention
Organic search remains one of the most cost-effective channels for driving both new customer acquisition and improving retention rates. With AI answer engines like Google’s AI Overview, ChatGPT, and others...
Jul 25, 2025
7 min read
2025 SEO Trends: 8 Things We’re Seeing
SEO is evolving faster than ever, and 2025 is bringing some of its most disruptive changes yet. From AI-authored answers to shifting user behaviors, staying ahead means rethinking how we...
Jul 17, 2025
8 min read
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What SEO Metrics Matter in the Era of AI Search?
Move over, Google; large language models (LLMs) are taking over the search landscape, synthesizing vast amounts of data to generate direct, conversational answers. For marketers, this means the goal is...
Sep 19, 2025
7 min read
How to Plan an Evergreen Content Strategy
Fleeting trends and constant algorithm changes can make it feel like you’re always chasing the “next big thing”. But what if your content could work for you long after you...
Sep 18, 2025
9 min read
Yes, TikTok SEO is Real: A Guide to Increasing Your Content Discoverability & Ranking
Master TikTok SEO to enhance your content's visibility and discoverability on the fastest-growing social platform.
Sep 17, 2025
14 min read
SEO Content Refresh: The Key to Sustaining & Boosting Rankings
In SEO, publishing content is just the first step. Even your top-performing articles and guides won’t stay at the top forever. This phenomenon is caused by a natural decline in...
Sep 15, 2025
9 min read
What Makes a Good Website? 6 Must-Have Features for Success
Most websites don’t have a traffic problem, they have a usefulness problem. People land on your website, get confused, and bounce before they’ve even scrolled. Or worse, they stick around…...
Sep 12, 2025
10 min read
How to Choose SEO Keywords: The Keyword Matrix
Most marketers, particularly SEOs and content writers, have heard this before; keyword targeting is the basis of your SEO strategy, so it has to be done right (the first time)....
Sep 11, 2025
7 min read
Writesonic Review: Features, Pricing & Better Alternatives
If you’re here because you typed “Writesonic review” into Google, you’re in the right place. If you’re here because you read Writesonic’s recent article about Goodie… well, so did we....
Sep 10, 2025
8 min read
Schema for Voice Search: Structured Data for Voice SEO
With around 1 in 5 people using voice search worldwide, it’s safe to say this technology is here to stay. However, with the introduction of generative AI technologies, it has...
Sep 9, 2025
8 min read
Multimodal Search Is Here: How to Optimize for Every Input
Search is no longer just a text box. People are now searching with images, voice commands, screenshots, videos, and even gestures; often in combination. Welcome to the era of multimodal...
Sep 8, 2025
15 min read