Maura Grace
Maura is a social media manager with diverse industry experience specifically rooted in the arts for some of New York’s most well-known theaters, top jazz musicians, arts management agencies, music and theatre non-profit organizations as well as luxury retail and private education.
Guide to a User-Generated Video Content (UGC) Driven Social Strategy with Examples
With more social platforms embracing short-form video, repurposing content is a major way to boost your omnichannel strategy.
Community-Led Growth: Brand Community as a Growth Lever
Building a brand community through community-led growth strategies can be a growth lever for acquisition, brand equity, trust, and retention. Community-led growth fosters humans' need for connection and provides a sense of belonging which brings value and conversion. Start building your brand community-led growth strategy with our step-by-step guide.
TikTok Creator Marketplace: The Ultimate Guide for Brands in 2024
Unlock the potential of TikTok's Creator Marketplace for brand partnerships. Connect with creators to boost your campaigns.
The Complete Brand Guide to TikTok User-Generated Content (UGC), Strategies, and Examples
Maximize your TikTok presence with UGC. Learn how native and authentic ads can captivate and engage your target audience.