James Giller
James is an internet anthropologist and self-identifying old man who has meandered through his career as a photographer, pattern designer, and brand builder who joins NoGood to elevate their content and 10x their meme game.
Core Benefits of Content Marketing: Why Content Matters
Content is more than just words and pictures, it's a full-funnel tool for generating leads, building authority, and creating advocates.
Google’s Helpful Content Update Explained
Google's new update is taking a human-first approach to search, focusing on what content users find "helpful" — here's what you should know.
Marketing Story Types: Simplifying Your Content Narrative
Creating a narrative for your content can be a difficult task. We've broken down the seven types you need to know and how to use them.
Hootsuite’s Brand New Clothes: A Performance Branding Lesson
Hootsuite's rebrand has been well received, though the brand identity is something more of a multiple-personality.