In marketing, high-quality content is the foundation of a solid AEO strategy, but creating content is time consuming. AI writing software can help you create SEO- and AEO-optimized content more efficiently, so you can get back to creative and strategic tasks.
Search engines have evolved beyond Google and Bing, and now marketers need to write and optimize content for visibility in traditional search as well as answer engines like AI Overviews, Perplexity, Claude, and ChatGPT.
AI writing and AEO software can help you accomplish this through competitor analysis, brand AI visibility dashboards, and content gap analysis. These tools will help you optimize your content across all search platforms as they continue to become more advanced.
1. Goodie
Goodie is a leading AI content writer and answer engine optimization platform designed to help you create and optimize your content for brand visibility in LLMs like Perplexity, ChatGPT, and Claude.
The AI Content Writer will generate a blog post based on the parameters you set, including length, keywords, and brand guidelines. The tool draws insights from top results related to your target keyword. It starts with an outline and then continues to build content from there. You have the ability to edit your outline to add, remove, or customize certain sections to ensure the final output is exactly what you need.
When you set up your Goodie account, you’ll have the option to add your brand voice as well as an Author Stamp to help Goodie create authentic content that aligns with your larger brand tone as well as smaller particularities of the specific author.
The Author Stamp feature allows you to upload a piece of writing that you feel best showcases your natural writing style, and Goodie will use it to add a touch of your voice to all your generated content.
Similarly, the brand voice feature allows you to upload samples of writing that reflect your brand’s tone and style so your content always sounds on brand. The brand voice feature can be applied across your entire organization, and individual users may add their own personal touch with their Author Stamp.
In addition to creative content writing, Goodie provides answer engine optimization features, including insights into where your content is ranking in top answer engines. Goodie helps you act on these insights with personalized recommendations for optimizing your content for AI visibility.
Goodie’s AI visibility score shows you where your content ranks compared to your competitors in answer engines and provides insights for optimizing it. You can see where you are ranking for generative AI search results and where you have the opportunity to rank. The global feature allows you to assess AI overview rankings for the country-specific results.
Key Features
- AI Content Writer: Generate SEO- and AEO-optimized creative writing that sounds authentic.
- Author Stamp: Add a touch of your own personal writing style to every blog post.
- Brand Voice: Add your brand principles to infuse every piece of content with your unique voice.
- AI Visibility Insights: Learn where your brand is ranking in LLM searches.
- Sentiment Score: Discover how your brand is perceived.
- Competitor Analysis: Find out where your brand is ranking in LLM searches compared to your top competitors.
Pricing: Contact Goodie to unlock early access.
2. Jasper AI
Jasper AI is known for its ability to produce content that closely mirrors human writing styles, improving over time with use. One of Jasper’s key features is the ability to maintain a consistent brand voice. Users can upload documents or scan websites to establish a brand voice that Jasper can replicate across all content. Jasper supports the creation of diverse content types, from blog posts and social media updates to technical documents, making it very versatile for various industries.
The tool integrates with tools like SurferSEO to help users optimize content for search engines. It provides keyword research, SERP analysis, and suggestions for improving on-page SEO elements such as meta descriptions, title tags, and keyword placement.
With its Google Search Console integration as well, Jasper ensures content is always up-to-date by pulling real-time information from the top search results. This feature is particularly useful for refreshing old content or creating factually accurate new material.
Jasper provides real-time insights into content performance, offering suggestions to improve SEO scores, readability, and user experience. These analytics help users refine their strategies for better engagement and rankings.
Key Features
- Templates and Workflows: Jasper offers over 50 templates for different content types, allowing users to quickly generate tailored content. Workflows help streamline the writing process from start to finish.
- Jasper Chat and Commands: For more interactive content creation, users can engage with Jasper Chat or use plain language commands to guide the AI in generating nuanced outputs.
- AI Image Suite: This feature supports image generation at scale, complementing text-based content with visuals.
- Multilingual Support: Jasper can create content in over 30 languages, making it a versatile tool for global users
Pricing: Plans start at $49/month.
3. Scalenut
Scalenut is an AI-powered content creation and optimization platform designed to streamline the entire SEO content lifecycle. It combines advanced AI writing capabilities with robust SEO tools, making it a comprehensive solution for marketers, businesses, and content creators.
Their Cruise Mode feature allows users to create long-form, SEO-optimized blog posts in as little as five minutes, significantly reducing time spent on content creation. Scalenut provides deeper SERP insights by analyzing the top 30 URLs and generating detailed research reports with FAQs, citations, and NLP terms.
Scalenut provides a real-time SEO score for content, evaluating it against over 200 ranking factors such as keyword density, meta tags, URL structure, and content depth. This score helps users understand the current optimization level and identify areas for improvement.
By analyzing SERP data, Scalenut offers recommendations for optimizing content to appear in Google’s featured snippets, which can significantly boost visibility and traffic. The tool identifies gaps in your content strategy by comparing your content with competitors and industry standards. This feature highlights missing topics or underdeveloped areas that can be improved to enhance topical authority.
Key Features
- Keyword Planner for topical authority
- SERP-based topic clustering
- Real-time traffic insights and historic trends
- Over 40 templates for various content types (e.g., emails, ads, product descriptions)
- Write with AI for generating coherent text based on context
- Instruct Mode for directing the AI with specific commands
- Built-in SEO scoring
- On-page optimization tips with automated suggestions
Pricing: Plans start at $39/month.
4. Copy.AI
Copy.ai is an AI-powered GTM content creation platform designed to help businesses, marketers, and individuals generate high-quality content quickly and efficiently. It has an intuitive interface that simplifies content creation, making it accessible even for non-technical users.
The platform adapts to different tones, styles, and languages, ensuring content aligns with brand voice or audience preferences. Copy.ai also generates personalized sales materials by analyzing call transcripts, saving time and improving client engagement.
Copy.ai also has advanced optimization features that help you add semantically related keywords and conduct competitor analyses. It provides recommendations to optimize your title tags and meta descriptions as well as finding opportunities to diversify your content.
Key Features
- Over 90 templates for blogs, social media posts, ads, product descriptions, and emails.
- Built-in tools for generating meta descriptions, title tags, and SEO-friendly content.
- Centralized “Infobase” for storing company information to streamline content creation.
- Personalized sales collateral generation based on client interactions.
- Seamless integration with CRM tools and other platforms.
Pricing: Free, with paid plans starting at $49/month.
5. Frase
Frase is an AI-powered content creation and optimization platform that specializes in helping users create high-quality, SEO-optimized content more efficiently. It combines AI writing capabilities with powerful research and optimization tools.
Frase generates detailed content briefs by analyzing top-ranking search results, helping users structure their content for maximum SEO impact. It identifies gaps in your content compared to competitors, enabling you to create more comprehensive and authoritative pieces.
The platform conducts SERP-based research, analyzing top competitors for your target queries to provide a blueprint for creating content that can outrank them. Their proprietary topic score compares how your content matches up against competitors and provides insights into how well your content is optimized for search engines.
As you edit your content to add more keywords and valuable content like links and images, your Frase content score will increase. You can compare your content score with the scores of top competitors for the target keyword to ensure your content will be competitive in SERPs. Frase will recommend ways to improve your content based on what your competitors have done to rank well.
Key Features
- Over 30 native templates and 100+ community templates for various content types.
- AI-powered outlines, briefs, and full-length articles.
- Analyzes top-ranking competitor content to provide insights into audience questions and trending topics.
- Insights into traffic growth and ranking improvements as well as competitor analysis for your target keyword
Pricing: Plans start at $15/month.
6. KoalaWriter
KoalaWriter is an advanced AI-powered writing tool designed to create high-quality, SEO-optimized, long-form content with minimal effort. It’s particularly well-suited for bloggers, marketers, and content creators seeking efficiency and precision in their workflows.
KoalaWriter generates fully formatted, SEO-optimized blog posts in one click, combining SERP analysis with real-time data for highly relevant content. It excels at creating Amazon affiliate articles by pulling live product data, reviews, and links to streamline affiliate marketing efforts.
Users can choose from 7 writing styles and 4 points of view or specify a custom tone to match their brand voice. It also integrates real-time search results and factual updates to ensure content is accurate and current.
KoalaWriter automatically analyzes SERP data for target keywords, extracting up to 100 semantically related keywords to include in the article. This ensures comprehensive topic coverage and boosts ranking potential.
The tool also features an Automatic Internal Linking tool that links content to related pages on your website based on your domain, improving site navigation and SEO. It also provides real-time metrics such as readability scores and content length to ensure articles meet both search engine requirements and audience preferences.
A single subscription provides access to both KoalaWriter for content creation and KoalaChat, a chatbot tailored for SEOs and content creators.
Key Features
- AI-powered generation of blog posts, product reviews, listicles, and more.
- Bulk writing mode for scaling content production.
- Auto-polish feature for human-like writing that avoids AI detection.
- Built-in SERP analysis to include relevant keywords and entities.
- Internal linking suggestions based on your website URL.
- Direct publishing to WordPress with one click.
- Embed AI-generated images and YouTube videos directly into articles.
Pricing: Plans start at $9/month.
7. Hemingway Editor
Hemingway Editor is a writing and editing tool designed to help writers craft clear, concise, and readable prose by providing real-time feedback and suggestions.
Hemingway Editor calculates a readability score based on factors like sentence length and complexity. This score helps users gauge how easy or difficult their text is to understand, aiming for an optimal grade level that appeals to a wide readership.
It uses a color-coding system to highlight complex sentences, passive voice, and readability issues within your content to help you write clear, easy-to-read content. The editor analyzes sentence structure and length, providing insights into how to break up long or convoluted sentences into more digestible parts. This improves the flow of the writing and enhances reader comprehension.
Hemingway Editor helps you refine your writing for clarity and simplicity and provides an instant readability grade level to help you understand the complexity of your sentences.
With Hemingway Editor Plus, users can utilize AI-driven features that suggest rewrites for highlighted sentences, making it easier to enhance clarity without extensive manual editing.
Key Features
- Highlights complex sentences in yellow
- Identifies passive voice in blue and helps transform it to active voice
- Flags adverbs and weak phrases
- Provides real-time readability scoring
- Suggests sentence simplifications and offers alternatives for wordy text
- Provides instant grammar corrections
Pricing: Free; paid plans start at $8.33/month or a one-time price of $19.99 for the desktop app.
Improve your Brand Visibility with Answer Engine Optimization
Answer engine optimization is the next phase of SEO. Marketers and brands need to shift content strategies to rank well in generative AI searches like AI overviews, Perplexity, ChatGPT, and Claude, while still ensuring high organic visibility in traditional search.
AI writing software can streamline your content strategy by creating SEO- and AEO-optimized content more efficiently. You can create your outline, conduct keyword research, and create a blog significantly faster than you could on your own.
If you’re looking to test out an AI visibility tool that can help you write authentic content optimized for SEO and AEO and receive personalized AI visibility dashboards, contact Goodie for early access to this one-of-a-kind platform.
Frequently Asked Questions
How can AI writing tools enhance my marketing strategy?
AI writing software can significantly improve your marketing strategy by helping you produce high-quality, helpful content in less time. Here are some key areas AI writing tools can improve your marketing strategy.
- Content Production Efficiency: AI makes content writing more efficient by automating manual processes like brief and outline creation, competitive and keyword research, and blog writing so you can focus on creative and strategic tasks.
- Enhanced SEO and AEO: AI helps you analyze search engine algorithms to optimize content visibility and identify trending topics and content gaps. It also suggests keyword improvements and opportunities for answer engine optimization by providing insights into what users are searching for.
- Customized for User Experience: AI is trained to analyze large subsets of data and recognize patterns. When it comes to content, AI writing software can tailor your content to your niche, industry, and target audience by understanding subtle complexities and nuances.
Can AI generated blog posts negatively affect SEO Rankings?
AI writing software is a valuable resource to help you create high-quality content more efficiently, but if it isn’t used properly, it can negatively affect your SEO and rankings.
AI-generated content may lack the depth, creativity, and nuanced understanding that human writers bring, potentially resulting in lower-quality content that does not meet Google’s E-E-A-T standards. There is also the potential that AI tools might inadvertently produce repetitive or similar content across different articles, which can be flagged as duplicate content by search engines, harming SEO rankings.
Overall, excessive reliance on AI without human oversight can lead to errors or misleading information in the content, which could negatively impact user trust and SEO performance. It’s important to evaluate the output of any AI writing software you plan to use for E-E-A-T, tone, repetition, and overall readability and style to ensure you’re producing valuable content for your audience.
AI writing software is a tool to help you produce helpful content more efficiently. It does not replace the need for human editing and creativity. Ultimately, you’re responsible for the finished product. If it sounds like AI and isn’t genuinely helpful for users, it won’t perform well in traditional search or answer engines.
What types of content can AI writing software generate?
AI writing software can generate all types of writing from short copy descriptions to full length articles. Here are some of the key applications for marketers:
- Blog articles
- Social media posts
- Email marketing campaigns
- Product descriptions
- Landing page descriptions
