26 Best Marketing Podcasts for Growth Hackers

Listen, listen, listen…

It goes without saying, listening to podcasts (or digital audio) has become an everyday habit for individuals. There are over 500,000 digital audio shows currently active across platforms such as iTunes, Spotify and Google Play. With so much content across many verticals and subject matters, it’s often hard to find the ones that will be most beneficial to you.

So here at NoGood, we decided to create a list of the best podcasts on our favorite topics: Growth Hacking and Start-ups! 

Why Podcasts Are Important in Marketing

As many marketers can relate, we’re constantly looking for new stories, tactics, and strategies that can help us become the best at what we do. Podcasts can be a great resource to garner these. But most often, we come across advice and listen to podcasts that offer you the standard, cookie-cutter advice and don’t provide much substance. This can be the case for a lot of podcasts on other subjects as well.

What is a Marketing Podcast?

Marketing podcasts can carry troves of useful tidbits & tips for your marketing efforts. The growth hacking podcasts we’ve chosen for this list, excuse my language, cut through all the BS, and provide applicable, real-world guidance for marketers! However, this list is not just for marketers. If you love business, growth, entrepreneurship, and technology, a lot of these digital marketing podcasts can be a great listen for you as well on your path to becoming a marketing expert!

Here is our exclusive list of the best growth hacking and marketing podcasts for 2024:

1. Growth by Drift
2. The Colin and Samir Show
3. Online Marketing Made Easy
4. Social Media Examiner
5. Growth Marketing Toolbox
6. Today in Digital Marketing
7. Growth Experts 
8. People of Marketing
9. The Growth TL;DR
10. Perpetual Traffic
11. Marketing Trends 
12. Leveling Up (Growth Everywhere)
13. The Growth Hacking Podcast 
14. Growth Show by Hubspot 
15. Marketing School 
16. Shopify Masters
17. Experts on The Wire
18. Copyblogger
19. The Science of Social Media
20. Rocketship.fm
21. Everybody hates Marketers
22. Marketing over Coffee
23. Entrepreneurs on Fire
24. Duct Tape Marketing
25. Marketing Scoop Podcast 
26. The Marketing Book Podcast

1. Growth by Drift

If you are curious about everything related to growth, this is the perfect podcast for you. Part of the Seeking Wisdom family of podcasts, Growth covers a range of topics from a growth mindset, tactics, experiments, etc. The podcast also features exclusive interviews with some of the top growth leaders in the space. We also like Matt’s storytelling style. There are new episodes every Wednesday.

Host: Matt Bilotti

Focus: growth mindset, growth tactics, ideal metrics, funnel mapping, 

Ideal For: growth marketers, marketing managers, product managers 

Best Episodes: 

Ep. # 4-  How to Spend 10X Less But Do 10X More. Drift’s Mad Scientist & VP of Growth Weighs In On Must-Have Tools.

Ep. #10-  How We Think About Product Testing At Drift

2. The Colin and Samir Show

If you have ever wanted to foster a social media presence, but were unsure of where to start, look no further than the countless interviews our second entry has done with social media influencers! The Colin and Samir Show has done interviews featuring content creator success stories, the likes of MrBeast (Jimmy Donaldson), MKBHD (Marques Brownlee), Mark Rober and more. New episodes are released almost every week featuring a different creator or case study. 

Host(s): Colin Rosenblum & Samir Chaudry

Focus: social media, youtube, content creation, social media growth

Ideal For: content creators, youtubers, social media managers

Best Episodes: 

Ep. #2  The Full Story of MrBeast

Ep. #5  The Full Story of Mark Rober

3. Online Marketing Made Easy

As the name suggests, this is your one-stop-shop for everything online marketing. From email marketing to boosting your sales and business execution… Amy Porterfield covers it in her podcast. Spanning over 500 episodes, this podcast is a treasure trove of information.

Host: Amy Porterfield

Focus: online marketing, marketing strategy, case studies

Ideal For: online business owners, entrepreneurs

4. Social Media Examiner

This entry is a 3-for-1 special spearheaded by some of the leading industry experts! The Social Media Marketing Podcast is the flagship show hosted by Michael Stelzner, releasing weekly and helping you hone in on your content marketing strategy. You then have the Social Media Marketing Talk Show, a live podcast hosted by Jerry Potter that delves into a variety of topics. And lastly, you have the Marketing Agency Show hosted by Brooke B. Sellas.

Host(s): Michael Stelzner, Jerry Potter, & Brooke B. Sellas 

Focus: content marketing, social media, web3

Ideal For: entrepreneurs, content creators

5. Growth Marketing Toolbox 

Growth Marketing Toolbox is created to bring you tips on some of the latest marketing tools you should add to your technology stack and how to develop both tactics and strategies for inbound marketing. These insights are provided through a series of interviews with marketers, founders and product creators.

Host Name: Nicholas Scalice

Focus: marketing tech stacks, inbound marketing

Ideal For: founders, marketing, technologists

Best Episodes:

Ep. #130- The Marketing Metrics That Matter

Ep. #167- Content Marketing Machines

6. Today in Digital Marketing

Every weekday, Tod Maffin brings you a fast-paced 8-minute rundown of what you missed in the world of digital marketing and social media. Whether you work for a digital agency or a brand, this is what you need to know. And nothing more.

Host: Tod Maffin

Focus: news and announcements around the companies and technologies that power digital marketing, social media, technology

Ideal For: marketers, growth hackers, digital marketing managers

Best Episodes: (episodes are about current events and news so they lose relevancy rather quickly)

That’s All Very Nice, Jack. Now Where’s Our Edit Button?

7. Growth Experts 

You’ll get unique tips and insights from this show. The host, Dennis Brown shares his experience as an entrepreneur and interviews a range of people from founders to marketers and digs deep to find out how these individuals capitalized on specific areas like growth hacking.

Host: Dennis Brown

Focus: growth agencies, social media, digital marketing

Ideal For: C-Suite, founders, marketers

Best Episodes:

Ep.- From $8K to $450K Month in Just 3 Years w/ Brandon Vaughn

Ep.- What is “Customer Experience Optimization” and Why You Should Care w/ Paul Kirch

8. People of Marketing

Have you ever wanted to peek inside the lives of top marketers? Wish granted! People of Marketing Podcast is a 40-minute conversation with inspiring marketers, exploring their career paths, inspiring choices, embarrassing moments & the good and the bad of their everyday lives. Real people, real stories in new episodes every Wednesday. The podcast is powered by Planable, a content collaboration platform for modern marketing teams.

Host: Xenia Muntean

Focus: the life and career stories of inspiring humans in marketing

Ideal For: marketing, comms, and advertising professionals

Best Episodes:

Ep. #5- Brad Jakeman — on Mentors, Fears, and Serendipity

Ep. #9- Elena Bersadschi — on Career Changes, Work from Home, and Mental Health

9. The Growth TL;DR

This podcast offers some of the best available information on growing a business. Kieran and Scott are great hosts that are determined to make the Growth TLDR podcast engaging and fun. The weekly interviews with industry leaders, founders and growth tacticians provide valuable information and goes beyond generic tips and strategies. The interviewees talk about the real stories behind their success. 

Host: Kieran Flanagan and Scott Tousley 

Focus: Business growth, growth culture, content marketing

Ideal For: entrepreneurs, growth marketers 

Best Episodes: 

Ep. #41: How to Better Onboard and Monetize Free Users

Ep. #54: How Aaron Krall Increased a Products Activation Rate by 400%

10. Perpetual Traffic 

Perpetual Traffic is a dedicated show to helping marketers specifically in Paid traffic channels. The podcasts provide a number of strategies for businesses in different media channels such as Facebook, Instagram, YouTube, Twitter, etc. The show also shares real stories from business owners and the hurdles they’ve faced in online marketing.

Host: Ralph Burns and Molly Pitman

Focus: paid traffic, Facebook & Instagram ads

Ideal For: paid search marketers, business owners, digital marketers.

Best Episodes:

Ep. #33- The Ad Grid: How to Build Campaigns that Convert and Scale

Ep. #86- UPSYD: The 5-Step Framework to Generate More Customers

11. Marketing Trends 

A show created by Salesforce Pardot, Marketing Trends is labeled as the “podcast for CMOs.” It explores the best practices from industry and marketing leaders who’ve helped build major companies. Topics range from emerging mark tech to best marketing practices. Also, guests share real-world experiences in building and leading high-performance marketing teams. 

Host: Ian Faison

Focus: mark tech, AI, marketing teams

Ideal For: CMOs, VPs, industry leaders

Best Episodes:

Ep.- Data-Driven Storytelling with Varun Kohli

Ep.- How to Build a 21st Century Brand with Jonathan Mildenhall

12. Leveling Up (Growth Everywhere)

As a weekly interview series, host Eric Su talks with best-selling authors to entrepreneurs. Topics are short and to the point making this a digestible show for listeners. Discussions with guests include subjects like how to grow your business, building personal brands and how to pitch yourself to clientele.   

Host: Eric Su

Focus: business growth, branding

Ideal For: entrepreneurs, founders

Best Episodes: 

Ep.- How to Be a Billionaire: Naveen Jain On Taking Moon Shots and Having Audacious Goals

Ep.- How to Build Your Personal Brand in 2020

13. The Growth Hacking Podcast 

Growth hacking podcast is for entrepreneurs who want to learn how to grow their start-ups. The host, Laura Moreno, interviews guests from successful start-ups and discovers secrets and unique growth hacking strategies that helped them achieve success.

Host: Laura Moreno

Focus: start-ups, growth hacking strategies

Ideal For: founders, marketers, investors

Best Episodes:

Ep.- Andrei Marinescu: The man behind Hulu’s 11% Increase in Conversions

Ep.- Maria Sipka – 300% Growth for 3 Years With The Power of Stories at Linqia

14. Growth Show by Hubspot 

Hubspot presents this unique show to inspire those who want to build a business. They focus on uncommon growth stories told by individuals from successful brands such as Classpass, Spartan Race, etc. The show also has a segment that covers topics in the latest tech trends and strategies.

Host: Meghan Keaney Anderson

Focus: tech trends, growth strategies

Ideal For: founders, business owners

Best Episodes:

Ep.- How Spartan is Growing a 100 Million Warrior Movement

Ep.- Payal Kadakia on Building ClassPass and Stepping Down as CEO

15. Marketing School 

This show provides some of the best tips for all marketers. At just 10 min an episode, Marketing School gives small, actionable digital marketing advice that makes a real impact. It covers the latest SEO, content marketing, social media, email marketing, conversion optimization, and other online marketing tactics. 

Host: Neil Patel and Eric Su

Focus: digital marketing tips, tools, strategies

Ideal For: digital marketing managers, SEO specialists, business owners

Best Episodes: 

Ep. #667- What Marketing Channel is Really Causing your Sales? 

Ep. #1053- Do Meta Tags Even Matter in 2019? 

16. Shopify Masters 

Brought to you by Shopify, Shopify Masters is the perfect podcast for those with an online business. Every week a seasoned entrepreneur shares their expertise in e-commerce and tactics they’ve used to grow their online business. They cover topics including virality, outsourcing, pop-up shop, optimization and a lot more. 

Host: Felix Thea

Focus: eCommerce, content marketing, social media

Ideal For: eCommerce managers, business owners

Best Episodes:

Ep. #205- Using Free Digital Products to Grow Your Business

Ep. #227- Why Pivoting Your Business is Vital

17. Experts on The Wire 

Simply put, Experts on the Wire podcast is all things SEO. It dissects SEO from all segments including technical, growth, link-building, mobile, content and much more. Guests on the show give valuable information and get candid on mistakes often made when trying to implement good SEO.  

Host: Dan Shure

Focus: SEO

Ideal For: SEO managers, digital marketers

Best Episodes:

Ep. #107- A Masterclass In Modern Day Link Building w/Garrett French

Ep. #102- Crawl Optimization & How To Do Crawl First SEO w/Aysun Akarsu

18. Copyblogger 

As a short-form podcast, Copyblogger is focused on providing the best and most valuable information in content marketing, email marketing, social media marketing and copywriting. The host and guests on the show provide practical insight and get rid of a lot of the fluff found in many marketing podcasts.

Host: Sonia Simon

Focus: content marketing, email marketing, conversion optimization

Ideal For: digital marketers, content marketing managers, email marketers

Best Episodes:

Ep.- Why the Future Is Still Email

Ep.- Choose the Right Frame to Boost the Power of Your Content

19. The Science of Social Media

The Science of Social Media shares the latest social media marketing strategies and tools across many verticals and industries. Influencers and social media pros share some of the best tactics in digital advertising including Facebook and Reddit.

Host: Dave Mae & Heather Mae

Focus: social media, digital advertising

Ideal For: growth strategist, marketers, social media manager

Best Episodes:

Ep.- 8 Unexpected Marketing Lessons from History’s Most Influential Leaders

Ep.- How Nike, Square, Blenders Eyewear, and Other Top Brands Approach Instagram Marketing in 2019 (New Case Studies)

20. Rocketship.fm

Rocketship.fm podcast has been featured in Forbes, Huffington Post, and Inc. It dives into many diverse topics including growth, business practices, and product management. Listeners will gain insight and hear exciting stories on how to create, adjust and achieve in many of these areas.

Host: Michael Sacca and Mike Belsito

Focus: start-ups, business growth, product management 

Ideal For: entrepreneurs, product managers, marketers

Best Episodes:

Ep.- Creating Loyal Customers with Dheerja Kaur of theSkimm

Ep.- A Job To Be Done: Building Products People Want

21. Everyone Hates Marketers 

Everyone Hates Marketers is an actionable marketing podcast that cuts through the noise and is perfect for those who are tired of cliche marketing advice. The podcasts consist of interviews with some of the best marketers and the conversations cover details in many different topics including how to get more leads, customer personas, profit and more.  

Host: Louis Grenier

Focus: increase email open rates, influencer programs, sales conversion funnel

Ideal For: marketers, growth hackers, digital marketing managers

Best Episodes:

Ep. #100-  An In-Depth Guide to Content Marketing for Long-Term Growth

Ep. #112- Growth Loops: The End of Traditional Funnels?

22. Marketing over Coffee

This is a great podcast for tips on many different marketing topics including SEO, search marketing, copywriting, etc. At an average of 20 minutes per episode, it is insightful for anyone with a small business or wants to build a brand. The hosts keep the podcast very conversational and concise which makes it easy for anyone to follow along.

Host Name: John Wall and Christopher Penn

Focus: small businesses, brands

Ideal For: business owners, marketers

Best Episodes:

Ep.- Jocelyn Brown on Branding and Return on Intent

Ep.- Seth Godin-This Is Marketing

23. Entrepreneurs on Fire

This award-winning podcast takes a different twist from most growth podcasts because it focuses on financial independence. The interviews are with up-and-coming entrepreneurs, who’ve built, or on the verge of building, highly profitable businesses. You learn from some of the best on how to achieve business success and financial freedom.

Host Name: John Lee Dumas

Focus: financial independence, business management

Ideal For: entrepreneurs 

Best Episodes:

Ep.- Creative Cash Flow Strategies for Bootstrapped Entrepreneurs with Christina Stembel

Ep.- How to Successfully Develop and Scale Your Product with Jared Haw

24. Duct Tape Marketing

The host of this podcast is a former veteran marketing consultant and showcases his passion for marketing with some insightful interviews. The conversations are a blend of actionable marketing tips, strategies, and trends provided by industry authors, experts and leaders.

Host Name: John Jantsch

Focus: marketing, business management

Ideal For: small business owners

Best Episodes:

Ep.- How to Discover and Nurture Your Creativity

Ep.- 5 Ways to Get More SEO Bang for Your Buck

25. Marketing Scoop Podcast

This podcast is presented by SEMrush and it uncovers some of the latest marketing trends. Conversations range from best practices and strategies to SEO and content marketing. It teaches you how to master the science of all these trends and how to combine them to have a more strategic approach to marketing for your business and beyond.  

Host Name: David Bain and Judith Lewis

Focus: marketing trends, SEO, content marketing

Ideal For: digital marketers, copywriters, content creators

Best Episodes:

Ep.#2.13- What are the SEO Tests That You Should Be Conducting in 2019?

Ep.#2.29- What can SEO learn from CRO?

26. The Marketing Book Podcast

This weekly podcast helps you discover fresh ideas in the ever-changing marketing industry. The host, Douglas Burdett, interviews authors who’ve released new books in the marketing industry and discusses the key insights offered in these books. This is a great resource for beginners and seasoned marketers to learn how to be more effective.

Host Name: Douglas Burdett

Focus: marketing books, marketing insights

Ideal For: marketers, growth managers

Best Episodes:

Ep.#214- Break the Wheel by Jay Acunzo

Ep.#220- Clarity Wins by Steve Woodruff

Do Podcasts Work for Marketing?

As previously mentioned, marketers are always looking for new ways and strategies that can be leveraged to grow their businesses. The podcasts outlined on this list cover a whole host of different marketing bases, and offer up new and innovative ways to approach marketing every episode.

What information is helpful and isn’t will change on a case-by-case basis, but these podcasts still offer some incredible value nonetheless!