Catherine has experience working with a wide variety of clients in paid media and influencer marketing. She has developed custom advertising and marketing strategies, building and restoring brands, and launching corporate campaigns that led to high conversion success rates. Some of her past clients are Pfizer, AIPAC, GE Appliances, Proximo Spirits, and Mondelez.
A native New Yorker and a Florida transplant, Catherine earned her Bachelor's degree from the University of Miami in Florida, with a double major in Political Science, Pre-Law, and Public Relations. She speaks English and Mandarin fluently and is versed in conversational Spanish.
The worlds of brand and performance marketing, once considered completely separate, are now merging. Traditionally, brand marketing defines a company’s values, reputation, quality, and trustworthiness. Everything is aimed at building...
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