Selecting a social media marketing agency in London is crucial for businesses aiming to enhance their online presence and reach their target audience effectively. With a lot of agencies available, making an informed decision is essential.
In this article, we’ll explore London’s top social media marketing agencies, providing insights into their expertise, services, and clientele to help you find the perfect fit for your business needs.
Here’s what we’ll cover:
Top London Social Media Marketing Agencies
1. NoGood
Description: NoGood is a social agency specialising in creating scroll-stopping and authentic content designed to engage audiences across various social media platforms. With a keen understanding of the value of catering to each unique channel, they craft social media campaigns that effectively move audiences through the marketing funnel. From TikTok to LinkedIn, their experts merge creativity with data to connect businesses with customers.
By tapping into historical data and leveraging insights from platform analytics, NoGood ensures that brands reach audiences most similar to their existing consumer base. Whether the goal is to build brand awareness, grow a community, or drive conversions, they craft integrated, data-driven marketing campaigns to achieve precise objectives. NoGood’s rapid experimentation approach allows them to identify the perfect channel fit for marketing goals. This keeps costs low and returns high, ensuring brands invest only in the channels that deliver the desired results.
Office Location: London
Year Founded: 2017
Team Size: 50 – 100 employees
Key Services: Social Ads, Video Marketing, Content Marketing, Facebook Advertising, LinkedIn Advertising, TikTok Content, Conversion Rate Optimization, Fractional CMO, Instagram Marketing
Industries Served: SaaS, Healthcare, Fintech, B2B, Consumer, AI
Case Studies: View all case studies.
2. The Good Marketer
Description: The Good Marketer, a Digital Marketing Agency based in London, specialises in working with SMEs, aiding them in growth, expansion, and reaching new heights in the digital space. Acting as an extension of clients’ teams, they take on their vision for the future, understanding the importance of each business as a labour of love.
With a growing marketing team of highly skilled, knowledgeable, and passionate individuals, they tailor strategies to businesses regardless of their marketing expertise level. Using the most fruitful and relevant digital platforms, such as Facebook, Email, Google, and beyond, The Good Marketer helps businesses build from the ground up.
Office Location: London, England
Year Founded: 2017
Team Size: 11-50 employees
Key Services: Insta & Facebook Advertising, LinkedIn Advertising, Google Ads, Search Engine Optimisation, Digital Presence, Social Media Management Services, Content Marketing Services, Email Marketing Services
Industries Served: Logistics, Cosmetics
Case Studies: View all case studies.
3. Make Agency
Description: Make Agency is one of the UK’s fastest-growing digital agencies, with a team of 35 and servicing prestigious clients such as IBM, Asana, and Disney. Focusing on transparent client servicing and data-led performance, they cultivate real human relationships while delivering effective strategies and engaging content.
Their laser-sharp paid media targeting ensures high-performance social media marketing campaigns and websites for clients worldwide.
Office Location: London, Farringdon
Year Founded: 2013
Team Size: 11 – 50 employees
Key Services: Social Media Marketing Services, Paid Social, PPC Marketing, Influencer Marketing, Community Management Services, Content Strategy, Copywriting
Industries Served: B2B, B2C, SaaS, Health
Case Studies: View all case studies.
4. The Brains Marketing
Description: The Brains Marketing offers uniquely flexible marketing solutions to help businesses achieve growth goals, empower their teams, and future-proof operations. Their model accommodates various needs, from hands-on support to ad hoc consultancy and on-the-job training, aiming to boost ROI and ROT (Return on Talent).
Whether businesses require a full marketing audit, support with specific marketing channels, or flexible team training, The Brains is dedicated to developing future-proof strategies focused on ROI and ROT. Recognising the rapidly changing digital landscape, they provide actionable insights and flexible support options and empower businesses to utilise their teams and resources effectively while maintaining transparency and control over their social media campaigns.
Office Location: London, England
Year Founded: 2015
Team Size: 11 – 50 employees
Key Services: Search Engine Optimisation, PPC Marketing, Social Media Marketing, Facebook Advertising, LinkedIn Advertising,
Industries Served: Healthcare, B2B, Ecommerce, Finance, SaaS
Case Studies: View all case studies.
5. Gripped
Description: Gripped is a digital-first sales and full-service digital marketing agency specialising in B2B SaaS, technology, and IT companies. Their mission is to help founders, sales leaders, and marketing teams earn the trust of prospects and customers, from strategy to execution.
Using content marketing, SEO, automation, paid media, and market understanding, Gripped assists in creating a market presence, generating better-qualified leads, and building trust with prospects. As a go-to destination for driving growth in SaaS and tech, Gripped offers expertise in digital marketing that fuels demand, pipeline, and revenue while seamlessly integrating with clients’ teams and focusing on delivering results.
Office Location: London, England
Year Founded: 2017
Team Size: 11-50 employees
Key Services: Social Strategy, Content Marketing Services, SEO Services, Google Ads, Social Media Presence, Website Development
Industries Served: B2B, SaaS, Technology, IT
Case Studies: View all case studies.
6. Iconic Digital
Description: Iconic Digital, a leading digital marketing agency based in London, UK, has pioneered a scientific and innovative approach to digital marketing over the last 10 years. Their track record guarantees a return on investment for each key client, backed by experience producing leading brand names on the web. Whether clients seek a new website, increased lead generation, or improved online visibility, Iconic Digital offers the skills and expertise to become their next marketing partner.
With a range of packages catering to SME business owners and global marketing teams, Iconic Digital delivers tangible results across various digital marketing services. Having worked with renowned brands such as IBM, The Royal Collection, and Smart Insights, Iconic Digital is known for its friendly approach and offers free advice to propel businesses forward.
Office Location: London
Year Founded: 2012
Team Size: 11-50 employees
Key Services: Search Engine Optimisation, Advertising Services, Email Marketing Services, Influencer Campaigns, Social Media Strategy, Content Marketing Agency, Graphic Design,
Industries Served: Leisure, Food
Case Studies: View all case studies.
7. Byter
Description: Byter is a marketing agency helping businesses achieve remarkable results through well-crafted marketing and social media strategies. With digital and social media marketing expertise, Byter enables businesses to experience significant growth through advertising and other marketing strategies. Recognising the challenges faced by small and medium-sized enterprises (SMEs) worldwide, Byter’s mission is to assist SMEs and business owners achieve their business and marketing goals. Offering cost-effective solutions, Byter provides essential tools and software to help scale businesses of any size, stage, or industry.
Office Location: London
Year Founded: 2018
Team Size: 2-10 employees
Key Services: Social Media Management, Video Marketing, Design Services, Digital Marketing Efforts, Instagram Marketing, PPC Marketing, Search Engine Optimisation
Industries Served: Fitness, Hospitality, Finance
Case Studies: View all case studies.
8. Passion Digital
Description: Passion Digital is an award-winning team of performance search specialists dedicated to helping businesses reach their target audience, drive website traffic, and convert visitors into profitable customers. Their commitment to finding the right SEO or SEM strategies ensures solutions that effectively tackle clients’ briefs.
As problem solvers, Passion Digital’s expertise drives them to discover creative approaches that give digital marketing campaigns a competitive edge. Proudly independent, they work closely with clients as partners, sharing values, adapting to meet needs, and swiftly responding to challenges.
Office Location: London, London
Year Founded: 2012
Team Size: 11-50 employees
Key Services: Content Marketing Agency, Search Engine Optimisation, Social Advertising Campaigns, Display Advertising, Data & Analytics
Industries Served: Travel, Alcoholic Beverages, Higher Education
Case Studies: View all case studies.
9. Medico Digital
Description: Medico Digital specialises in helping healthcare organisations transform their online presence and visibility. Their healthcare marketing experts assist in acquiring new patients, engaging healthcare professionals for product or medicine launches, and raising brand awareness through unique industry insights and tailored digital marketing strategies.
With core web design, SEO, medical copywriting, and digital advertising disciplines, Medico Digital aims to alleviate headaches with a transparent, knowledgeable, and efficient approach aligned with clients’ individual needs and long-term commercial goals.
Office Location: London, England
Year Founded: 2015
Team Size: 11-50 employees
Key Services: Search Engine Optimisation, Social Media Marketing Company, PPC Management, Branding Services, Conversion Rate Optimisation, House Copywriters, Paid Media
Industries Served: Healthcare
Case Studies: View all case studies.
10. Why Media
Description: Why Media is a leading design and marketing agency servicing companies in London, Hertfordshire, Cambridgeshire, and Southern Europe, priding itself on innovation, quality, ideas, and responsiveness. With innovative and industry-based experience in marketing strategy, design concepts, software projects, and campaigns, Why Media excels in design services, marketing, digital communications, and PR. Offering tailored solutions to companies in the UK and internationally, their company culture fosters ideas, innovation, communication, and passion, delivering exciting campaigns and creative pieces to global clients.
With extensive experience serving various industries, including professional services, property companies, law firms, financial institutions, housebuilders, and shopping centres, Why Media understands the importance of communication, transparency, and quality. These attributes are reflected in client feedback showcased on their testimonial page.
Office Location: London
Year Founded: 2006
Team Size: 11-50 employees
Key Services: Branding Services, Social Media Marketing Firm, Insta & Facebook Marketing, SEO Services, Website Design
Industries Served: Legal, Financial Services, Retail
Case Studies: View all case studies.
Frequently Asked Questions
How Much Does a Social Media Agency Cost in the UK?
Social media agency costs in the UK vary based on several factors. Typically, these agencies offer different pricing models:
- Monthly Retainer: Many agencies charge a fixed monthly retainer fee for a set number of digital marketing services and hours. This fee can vary widely based on the agency’s reputation, expertise, and the social media services included.
- Project-Based: Some agencies prefer project-based pricing, charging a flat fee for specific projects or marketing campaigns. This could include creating and managing ad campaigns, creating content, or running social media accounts for a specific period.
- Hourly Rate: Similar to fractional CMOs, some social media agencies charge an hourly rate for their services. Hourly rates can vary significantly depending on the agency’s experience, location, and services.
- Performance-Based: In some cases, agencies might work on a performance-based model where their compensation is tied to their results, such as increased organic traffic, leads, or sales.
To give you a clearer idea, a basic monthly retainer for a small to mid-sized business might range from £500 to £5000 per month. Hourly rates could vary from £50 to £1,000 per hour, depending on the agency’s expertise and location. Project-based pricing can vary greatly depending on the project’s scope and the desired outcomes.
Is It Worth Getting a Social Media Agency?
Hiring a specialised agency can be worth it for businesses aiming to expand their online reach, engage with customers, and increase sales through social media. These agencies bring expertise in content creation, audience targeting, and performance analysis, enabling businesses to effectively connect with their target audience and achieve their marketing objectives. However, the value of hiring a social media agency may be less clear for businesses with limited budgets or those primarily focused on offline marketing.
How Much Is TikTok Advertising in the UK?
To start a TikTok ad campaign in the UK, businesses must adhere to certain budget requirements:
- Minimum daily budget: £50 for starting a campaign.
- Minimum Ad-set budget: £20 per day.
- Expect to spend around £400 for a campaign, though actual costs can fluctuate based on factors like ad format, targeting, and duration.
How to Find the Best Digital Marketing Agency in London
To find the best digital marketing agency in London:
- Research agencies based on their expertise, client reviews, and portfolio.
- Look for agencies that specialise in your industry or have a track record of successful campaigns.
- Schedule consultations with top candidates to discuss your business goals and ensure a good fit for your business needs.
Key Considerations: Choosing an Agency
Finding the right one can significantly impact your business’s online presence and success. Here’s what to consider:
- Expertise: Start by ensuring the agency specialises in social media marketing. Look for a team with in-depth knowledge of social media platforms, trends, and strategies.
- Experience: A proven track record is essential. Check for case studies, client testimonials, and examples of successful campaigns. An experienced agency will have a portfolio demonstrating their ability to deliver results.
- Services: Determine if the agency offers the specific services you need. This could include social media management, organic content creation, advertising & marketing, analytics, and community engagement.
- Clientele: Consider the types of clients the agency has worked with. Have they worked with businesses similar to yours? Understanding their client base can give you insight into their expertise and industry knowledge.
- Approach: Evaluate the agency’s strategies and methodologies. Do they take a data-driven approach? How do they tailor their strategies to meet clients’ objectives? Look for an agency that is proactive in keeping up with the latest trends and adapting strategies accordingly.
