The Best Search Engine Marketing Agencies in 2024

The Best Search Engine Marketing Agencies in 2024

Developing a successful search engine marketing (SEM) strategy is no easy task. Of course, it takes time, expertise, and resources. More often than not, it is better to partner with...

Developing a successful search engine marketing (SEM) strategy is no easy task. Of course, it takes time, expertise, and resources.

More often than not, it is better to partner with an SEM agency so you can focus on growing your business. Besides growing your business, you’ll most likely save valuable resources as it can be expensive to gain the necessary insights and access to tools to execute a successful, sustainable SEM strategy.

Partnering with a search marketing agency can provide the support and expertise necessary to achieve your business goals.

But how do you identify the right agency?

Luckily, we’ve compiled a list of the top full-service agencies available.

The Top Search Engine Marketing Companies

Top SEM Agencies

1. NoGood

NoGood
Founded in 2016

NoGood is an expert at uncovering and transforming your unique growth patterns into reality, using systems and tactics that drive rapid expansion and boost revenue opportunities.

New York (HQ) SEM, Social Ads, SEO SaaS, Healthcare, Consumer 50-100 employees

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NoGood is an expert at uncovering and transforming your unique growth patterns into reality, using systems and tactics that drive rapid expansion and boost revenue opportunities.

When you partner with NoGood, you get a custom growth team made up of experienced professionals who understand your business and are committed to achieving rapid progress, tapping into all your potential. Their team is built on the belief that the possibilities are endless when the right people and ideas come together.

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Key Services
Industries
Locations
  • Social Ads
  • Search Engine Marketing Services
  • Performance Branding
  • SEO Services
  • Content Marketing
  • Marketing Analytics
  • Conversion Rate Optimization
  • Email Marketing
  • Fractional CMO
  • Video Marketing Services
  • New York, NY (HQ)
  • Miami
  • Los Angeles

2. Directive

Directive
Founded in 2014

Technology giants rely on Directive Consulting’s international experts to actualize the outcomes of their performance-driven marketing campaigns.

Irvine, California Search Marketing Services, Content Marketing Strategy, Demand Generation SaaS, Health, 50 – 200 employees

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Technology giants rely on Directive Consulting’s international experts to actualize the outcomes of their performance-driven marketing campaigns. Through Directive’s established Customer Generation approach, clients have witnessed revenue surpassing $1 billion over the past decade.

This achievement results from seamlessly integrating top-tier campaigns across Paid Media, SEO, Design, Strategy, RevOps, and Video. Their proficient team is strategically positioned across the Americas, EMEA, and APAC, ready to provide exceptional services.

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Key Services
Industries
Locations
  • SEO Strategies
  • PPC Marketing
  • Design Strategy
  • Marketing Operations
  • Video Marketing Company
  • Digital Marketing Strategy
  • SaaS
  • Health
  • Irvine, California
  • Orange County
  • New York City
  • London
  • Austin
  • Canada
  • Sydney

3. SmartSites

SmartSites
Founded in 2011

SmartSites excels at helping businesses of all sizes achieve their goals. Whether you aim to increase organic traffic, acquire new customers, or enhance sales, SmartSites has the expertise to drive your success.

Paramus, NJ Digital Marketing Agency, Online Marketing, Website Development Health, Tech 200 – 500 employees

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SmartSites excels at helping businesses of all sizes achieve their goals. Whether you aim to increase organic traffic, acquire new customers, or enhance sales, SmartSites has the expertise to drive your success. Their services are tailored to fit the needs of businesses, regardless of their scale.

Notably, SmartSites holds the esteemed status of being both a Google Premier Partner and a Facebook Marketing Partner. SmartSites has been honored with dozens of website design awards. Moreover, their remarkable growth trajectory is highlighted by their inclusion in the Inc5000 list for seven consecutive years (2017-2023) as one of the fastest-growing search marketing companies.

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Key Services
Industries
Locations
  • Web Design
  • PPC Marketing
  • SEO Campaigns
  • Organic Search
  • Search Engine Optimization
  • Social Media Marketing
  • Email Marketing
  • Backlink Management
  • Health
  • Tech
  • Travel
  • Paramus, NJ

4. Disruptive Advertising

Disruptive Advertising

Their expertise drives transformative strategies, enabling clients to achieve goals, make a positive impact, and establish an innovative edge within their respective industries.

Pleasant Grove, UT Paid Search Advertising & Marketing, Conversion Optimization, Search Engine Marketing Company Ecommerce, Construction, Healthcare 50 – 200 employees

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Disruptive Advertising is known for curating a team of top-tier marketing talents. Their expertise drives transformative strategies, enabling clients to achieve goals, make a positive impact, and establish an innovative edge within their respective industries.

With a commitment to building enduring partnerships, Disruptive Advertising consciously limits their client count. This approach ensures that they dedicate their efforts solely to collaborating with exceptional companies.

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Key Services
Industries
Locations
  • Paid Search
  • SEO Agency
  • Social Media Marketing Services
  • Paid Social
  • Lifecycle Marketing
  • Creative Strategy
  • Digital Marketing Services
  • Google Ads
  • Amazon Ads
  • Google Shopping
  • Conversion Optimization
  • Construction
  • Financial Services
  • Healthcare
  • Real Estate
  • Software
  • IT Services
  • Beauty
  • Automotive
  • Pleasant Grove, UT

5. Rocket Clicks

Rocket Clicks
Founded in 2008

Rocket Clicks, an innovative digital advertising agency, is driven by a resolute dedication to return on investment (ROI).

Menomonee Falls, WI PPC advertising & Marketing, SEO Strategy, Content Development HVAV, Legal 11 – 50 employees

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Prospective clients actively seek your online presence, making capturing their attention and business a formidable challenge. You merit a tailor-made strategy intricately woven around your distinct objectives, empowering you to soar beyond your rivals.

Rocket Clicks, an innovative digital advertising agency, is driven by a resolute dedication to return on investment (ROI). Their hallmark traits include unwavering transparency, individualized communication, and an ardor for triumph.

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Key Services
Industries
Locations
  • Social Media Marketing Services
  • Paid Search Advertising
  • Display Advertising
  • Social Media Management
  • Social Ads
  • Video Marketing Services
  • Search Marketing Services
  • Content Marketing Services
  • HVAC
  • Legal
  • Software
  • Menomonee Falls, WI

6. HawkSEM

HawkSEM
Founded in 2006

HawkSEM emerges as a performance-oriented digital marketing agency, boasting an extensive history in paid search spanning over a decade.

Los Angeles, California Digital Marketing Campaigns, Search Engine Marketing Consultants, Conversion Optimization Health, SaaS, Higher Education 50 – 200 employees

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HawkSEM emerges as a performance-oriented digital marketing agency, boasting an extensive history in paid search spanning over a decade. The founders, situated in Los Angeles, guide a dynamic team of over 70 marketing professionals across 30+ states nationwide.

Amidst exponential growth, marked by a team expansion from 30 to 70+ within the last two years, HawkSEM’s spectrum of expertise continues to flourish.

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Key Services
Industries
Locations
  • PPC Marketing
  • SEO Agency
  • Content Marketing Services
  • Social Media Marketing
  • Conversion Optimization
  • Remarketing
  • Search Engine Marketing Services
  • Google Ads Services
  • SaaS
  • Higher Education
  • Legal
  • Cybersecurity
  • Healthcare
  • Industrial
  • Real Estate
  • Fashion
  • Los Angeles, California

7. OpenMoves

OpenMoves
Founded in 2000

Presenting a team of passionate digital marketers committed to nurturing the growth of small-to-mid-size businesses at both local and international scales.

Huntington, NY Paid Social Media Marketing Services, PPC Advertising, Email Marketing Food, Higher Education, Jewelry 11 – 50 employees

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Presenting a team of passionate digital marketers committed to nurturing the growth of small-to-mid-size businesses at both local and international scales. Their philosophy centers around focusing on a select set of successful strategies. Each model requires meticulous strategy, tools, rigorous testing, and precise tracking.

Above all, their dedication is grounded in delivering tangible bottom-line results underpinned by experience. Operating virtually without geographical constraints, they function as an agile marketing powerhouse, consistently attracting top-tier talent. This approach facilitates the assembly of a lean, dynamic team capable of delivering exceptional outcomes.

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Key Services
Industries
Locations
  •  Inbound Marketing
  • Conversion Optimization
  • Marketing Automation
  • Qualified Lead Generation
  • Amazon PPC
  • Google Ads
  • Social Media Marketing
  • Search Campaigns
  • Backlink Management
  • Email Marketing Strategy
  • Food
  • Higher Education
  • Jewelry
  • Huntington, NY

8. Funnel Boost Media

Funnel Boost Media
Founded in 2011

Funnel Boost Media is a comprehensive digital marketing firm headquartered in San Antonio, Texas.

San Antonio, Texas Website Design, Conversion Rate Optimization, Search Engine Marketing Services Automotive, Legal 11 – 50 employees

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Funnel Boost Media is a comprehensive digital marketing firm headquartered in San Antonio, Texas. With a wide-ranging scope, FBM excels in every facet, from crafting your marketing materials and websites to executing online advertising campaigns.

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Key Services
Industries
Locations
  • SEO Company
  • Local SEO
  • PPC Marketing
  • Social Media Management
  • Branding
  • Website Design
  • Web Hosting
  • Mobile Apps
  • Automotive
  • Legal
  • Home Improvement
  • Financial Services
  • Home Remodeling
  • Healthcare
  • San Antonio, Texas

9. Online Marketing Gurus

Online Marketing Gurus
Founded in 2012

Online Marketing Gurus (OMG) is an acclaimed and globally recognized digital agency celebrated for excellence.

Texas SEO Strategy, PPC Management, Paid Social Media Marketing Services Fashion, Health, Furniture 50 – 200 employees

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Online Marketing Gurus (OMG) is an acclaimed and globally recognized digital agency celebrated for excellence. With an unwavering commitment to data-backed strategies and outcome-oriented methods, OMG sets the industry standard.

Established by Andrew Raso and Mez Homayunfard in 2012, the agency emerged to address a critical need for integrity in an industry clouded by unscrupulous practices. Their founding vision aimed to deliver a reliable service in the face of rampant black-hat tactics prevalent in digital marketing.

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Key Services
Industries
Locations
  • SEO Solutions
  • Google Ads
  • Google Shopping
  • Bing Ads
  • Remarketing
  • Social Media Marketing Services
  • Facebook Advertising
  • Instagram Advertising
  • YouTube Advertising
  • Fashion
  • Health
  • Furniture
  • Legal
  • Texas
  • California
  • Florida

10. Loud Mouth Media

Loud Mouth Media
Founded in 2011

Loud Mouth Media emerges as a multi-award-winning performance marketing agency, boasting a widespread presence with offices in Belfast, Glasgow, London, and Dublin

Belfast, Antrim Conversion Tracking Setup, PPC Audits, Digital Marketing Strategy eCommerce, B2B, B2C 11 – 50 employees

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Loud Mouth Media emerges as a multi-award-winning performance marketing agency, boasting a widespread presence with offices in Belfast, Glasgow, London, and Dublin. A testament to their prowess, Google recognized their excellence in 2022 and 2023, placing them among the Top 3% Agencies in the UK and renewing their esteemed Google Premier Partner status.

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Key Services
Industries
Locations
  • PPC Marketing
  • Paid Social Media Marketing
  • SEO Solutions
  • Performance Creative
  • Conversion Rate Optimization
  • eCommerce
  • B2B
  • B2C
  • Belfast, Antrim

11. KlientBoost

KlientBoost
Founded in 2015

Their capacity to maximize ROI from your marketing channels results from their ongoing commitment to pioneering better methodologies.

Costa Mesa, California PPC Marketing Techniques, Search Engine Marketing Firm, Email Marketing SaaS, eCommerce 11 – 50 employees

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KlientBoost presents itself as a full-service digital marketing agency with the distinction of having the highest number of published successes (comprising case studies, reviews, and video testimonials) of any agency worldwide.

This assertion may seem astonishing, yet diligent research confirms its validity – this information is readily available for verification on their website. Their capacity to maximize ROI from your marketing channels results from their ongoing commitment to pioneering better methodologies. KlientBoost consistently explores novel approaches to optimize outcomes.

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Key Services
Industries
Locations
  • CRO Marketing
  • SMM Services
  • PPC Agency
  • Search Engine Marketing Agency
  • Linkedin Ads
  • PPC Management
  • Search Engine Optimization Company
  • Backlink Management
  • Content Marketing Services
  • Conversion Rate Optimization
  • Landing Page Design
  • Email Marketing
  • Fashion
  • SaaS
  • eCommerce
  • Fitness
  • Costa Mesa, California
  • London, UK
  • North Carolina

12. WebFX

WebFX
Founded in 1996

WebFX has delivered cutting-edge digital marketing solutions since 1996, empowering clients to boost their business revenue.

Harrisburg, Pennsylvania Digital Advertising, Conversion Rate Optimization, Data Reporting N/A 200 – 500 employees

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WebFX has delivered cutting-edge digital marketing solutions since 1996, empowering clients to boost their business revenue. With a formidable team of over 400 digital marketing experts, they curate tailored strategies for mid to large-scale enterprises worldwide.

As industry leaders in SEO, web design, eCommerce, website conversion, and comprehensive digital marketing services, they focus on generating qualified traffic, transforming visitors into ideal customers, and meticulously gauging effectiveness – all aimed at providing our clients with a resounding return on investment.

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Key Services
Industries
Locations
  • Search Ranking (SEO)
  • Digital Marketing Campaigns
  • PPC Management Services
  • Social Media Advertising
  • Account-Based Marketing
  • Email Marketing Management
  • Amazon Ads
  • Influencer Marketing Services
  • Website Design
  • Social Media Design
  • N/A
  • Harrisburg, Pennsylvania
  • York, PA
  • FT Myers, FL
  • Lancaster, PA
  • Cape Town, South Africa
  • Guatemala

13. Screaming Frog Services

Screaming Frog
Founded in 2010

Screaming Frog operates as a search marketing company, capitalizing on extensive experience within the digital marketing domain.

Henley-on-Thames, England Online Marketing, Search Engine Marketing Firm, SEO Marketing Health, Music, Agriculture 11 – 50 employees

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Screaming Frog operates as a search marketing company, capitalizing on extensive experience within the digital marketing domain. Its global reach allows the agency to extend its search expertise to companies worldwide.

Distinguished by a commitment to delivering outstanding digital service through adept communication, the agency collaborates harmoniously with notable clients, internal teams, and strategic partners. This collaborative approach ensures that businesses flourish and truly excel under their guidance.

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Key Services
Industries
Locations
  • PPC Advertising
  • Link Building
  • Digital Public Relations
  • Marketing Channels
  • Social Media Marketing Services
  • Public Relations
  • Conversion Rate Optimization
  • Health
  • Music
  • Agriculture
  • Henley-on-Thames, England

14. Zoek: Search Defined

ZOEK
Founded in 2015

Zoek adopts a tailored, content-centric strategy to enhance online visibility, strongly emphasizing diversification and analytics.

Irvine, California Mobile App Development, Local SEO, Organic SEO Legal, Restaurant 200 – 500 employees

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Zoek adopts a tailored, content-centric strategy to enhance online visibility, strongly emphasizing diversification and analytics. The agency’s primary goal is to yield tangible outcomes, substantiated by weekly reports showcasing organic search rankings and web traffic, comprehensive review monitoring, call tracking, and convenient access to the MyZoek dashboard.

Having secured an impressive 14 awards, Zoek is a recurrent winner across categories such as local SEO and Mobile App development. Additionally, the agency is a certified Google Partner. Moreover, Zoek has garnered notable recognition as the top-rated agency globally by WiX in 2020, 2021, and 2022 for SEO and Web Design.

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Key Services
Industries
Locations
  • Blog Content Writing Services
  • Blog Ideas
  • Email Marketing
  • Direct Response Marketing
  • Customer Service
  • PPC Advertising
  • SERP Ranking Reporting
  • Branding
  • Legal
  • Restaurant
  • Irvine, California

15. Thrive Internet Marketing Agency

Thrive Internet Marketing Agency
Founded in 2005

Thrive is a comprehensive full-service online marketing agency that can manage all aspects internally.

Dallas, Texas Reputation Management, SEO Campaigns, Social Media Marketing Retail, Tech, Tourism 50 – 200 employees

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Thrive is a comprehensive full-service online marketing agency that can manage all aspects internally. This spans a spectrum ranging from the creation of bespoke WordPress websites to the adept handling of social media management and the seamless execution of search engine marketing campaigns.

Since its inception in 2005, Thrive has consistently delivered web design and online marketing services. Over the years, the agency partner has established a distinguished reputation for delivering exceptional customer service and a proven track record of accomplishments.

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Key Services
Industries
Locations
  • Digital Marketing Services
  • Email Marketing
  • Content Writing
  • PPC Management
  • Video Marketing Services
  • Amazon PPC
  • Retail
  • Tech
  • Tourism
  • Dallas, Texas

16. NinjaPromo

Ninja Promo
Founded in 2017

NinjaPromo is a prominent search marketing agency committed to enhancing your brand’s stature through comprehensive multi-channel marketing solutions.

London, NY Media Relations, Video Marketing Company, Public Relations Fintech, SaaS, eCommerce 50 – 200 employees

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NinjaPromo is a prominent search marketing agency committed to enhancing your brand’s stature through comprehensive multi-channel marketing solutions.

What sets NinjaPromo apart is its receptiveness to change – a trait that fuels the continuous evolution of their advertising strategies. In this new digital era, the agency provides expert guidance to navigate the intricacies of online marketing, resulting in tangible achievements for your business over time.

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Key Services
Industries
Locations
  • Quality Lead Generation
  • Content Marketing
  • Brand Loyalty
  • Search Traffic Optimization
  • Influencer Marketing
  • Social Media
  • Community Management
  • Website Development
  • Mobile App Development
  • Fintech
  • SaaS
  • eCommerce
  • Crypto
  • Gaming
  • Software
  • London, NY

17. Social SEO

Social SEO
Founded in 1996

Positioned as a leading digital agency partner, their comprehensive marketing solutions span the entire brand journey and correlate clearly with bottom-line growth.

Colorado Springs, CO Public Relations, Social Media Marketing, SEO Strategy Automotive Industry Experts 200 – 500 employees

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Fueled by patented technology and established strategies, the proficient team aims to wrest market share from competitors, bolster brand equity, expand qualified traffic, and augment revenue and profit margins. Positioned as a leading digital agency partner, their comprehensive marketing solutions span the entire brand journey and correlate clearly with bottom-line growth.

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Key Services
Industries
Locations
  • Web Design
  • Creative Services
  • Amazon Marketing
  • Visibility in Search Engines
  • Omnichannel Marketing
  • Social Media Marketing
  • Video Marketing
  • Search Engine Marketing Experts
  • Automotive Industry Experts
  • Colorado Springs, CO

18. Ignite Visibly

Ignite visibility
Founded in 2015

Ignite Visibility emerges as a distinguished online marketing agency, distinguished by their unwavering commitment to offering the highest echelon of customer service.

San Diego, California Search Engine Optimization, Social Media Marketing, Email Marketing Healthcare, Financial Services, Insurance 50 – 200 employees

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Ignite Visibility emerges as a distinguished online marketing agency, distinguished by their unwavering commitment to offering the highest echelon of customer service. Through cultivating enduring, mutually beneficial partnerships with clientele, Ignite adeptly crafts bespoke solutions meticulously aligned with the distinct business objectives of each B2B client.

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Key Services
Industries
Locations
  • Search Engine Optimization
  • PPC Advertising
  • Social Media Marketing
  • Email Marketing
  • Conversion Rate Optimization
  • Public Relations
  • Amazon Marketing
  • Content Marketing
  • Creative Design
  • Automotive
  • Home Services
  • Insurance
  • Healthcare
  • San Diego, California

Frequently Asked Questions

What is an SEM agency?

An SEM or Search Engine Marketing agency comprises digital marketing experts focused on refining brands’ online strategies. Through Search Engine Optimization (SEO), pay-per-click ads (PPC), and content marketing efforts, they increase online visibility, foster brand awareness, and amplify conversion rates.

These agencies adeptly navigate platforms like Google Ads, crafting seamless search campaigns for improved organic traffic and higher search rankings. Armed with data-driven insights from tools like Google Analytics, Search Engine Marketing agencies optimize click-through rates and campaign performance.

Why hire a Search Engine Marketing agency?

Hiring a Search Engine Marketing agency is essential for businesses looking to enhance online visibility and drive targeted traffic. These agencies offer expertise that translates to efficient resource allocation, reducing wasted ad spend while ensuring optimal campaign results. With a deep understanding of platforms like Google Ads, they create compelling ads and optimize landing pages for maximum impact.

Search engine marketing requires intricate knowledge, especially in new markets or with new products. Agencies provide this expertise, conducting thorough keyword research using advanced tools like Google Analytics. This elevates search engine rankings and organic traffic, complementing SEO efforts.

Comprehensive campaign management is another agency benefit. They review all aspects of your account, refining keywords, ad copy, and landing pages. This results-focused approach boosts click-through rates and overall performance. Additionally, agencies often offer integrated digital marketing services such as social media and email marketing, ensuring consistent brand messaging.

Remaining current in the fast-paced digital landscape is crucial. Reputable agencies stay updated with the latest trends and algorithms, using advanced technology for campaign success.

What is an example of SEM marketing?

An example of SEM marketing is when we, the NoGood team, increased Invisibly’s app installs by 103% month over month. The adopted approach focused on cohesively aligning Invisibly’s brand identity across various channels, enhancing brand authority within the target audience.

A data-driven marketing decision-making process was established by setting up a robust product and growth analytics stack. Rapid experimentation was employed across platforms like Facebook Ads, Pinterest, Bing, and Google Search to validate product/market fit and accelerate user base expansion.

A comprehensive email, SMS, and push notification strategy was devised to convert promising leads into active users while maintaining continuous engagement. Thought leadership in the data marketplace was pursued through a strategic content plan to challenge prevailing data usage norms.

Lastly, a retention strategy was executed to amplify product-led growth by positively impacting metrics such as retention rate, engagement, and user sharing. This multifaceted approach contributed to Invisibly’s overall growth and market positioning.

Here are some results for this SEM campaign:

  • 65% MoM decrease in CAC
  • 2960% WoW increase in app installs from Google UAC
  • 84% increase in organic traffic

How much do SEM agencies charge?

The pricing structure for SEM agencies varies, influenced by the range of services provided and the scale of your campaigns. The costs can take different forms, such as a percentage of ad spend, an hourly rate, or a performance-based fee. These factors play a significant role in determining the overall cost of engaging an SEM company.

The size and complexity of your campaigns also impact pricing. Comprehensive campaigns targeting a wide audience or across multiple platforms might involve higher costs due to increased workloads and strategic intricacies. On the other hand, smaller campaigns with more focused objectives could incur lower charges.

When considering an SEM agency, engaging in transparent discussions about pricing is essential. This will help you understand their specific fee structure and align it with your budget and desired outcomes.

By evaluating your campaign requirements and negotiating pricing terms with the agency, you can make an informed decision that best suits your business goals and financial resources.

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