Los Angeles, CA, is home to some of the world’s most innovative and creative advertising agencies. With a vibrant entertainment industry and a diverse population, the city offers a unique environment for advertising professionals to develop compelling campaigns that resonate with various consumers.
From full-service agencies to digital specialists, the advertising landscape in Los Angeles is diverse and dynamic. In this article, we will explore some of the best advertising agencies in Los Angeles and what makes them unique.
Whether you want to launch a new campaign or reposition your brand, these agencies have the expertise and creativity to help you achieve your goals.
Top 8 Full-Service Advertising Agencies for 2024
1. NoGood
What sets NoGood apart is our pioneering approach to growth hacking, performance branding, and creative methodology.
We have an impressive clientele portfolio that includes major brands like Nike, TikTok, and P&G, as well as startups like Ghostery, Invisibly, and JVN. We have a proven track record of delivering successful outcomes while saving our clients significant costs.
By seamlessly blending the art of creativity with the science of performance, we have set a new standard in the industry.
NoGood noteworthy traits:
- Specialize in marketing for long-term growth
- Have helped companies like Lark Suite, ByteDance’s collaboration software company, break into the US market
- Work in tailored growth squads to help you achieve rapid, consistent growth
- Experimentation approach that educates customers and builds trust in your brand
“From our experience, we really felt like we had one generalist absolute world-class expert quarterbacking things from the NoGood side, and then they had the ability to loop in specialists as needed, which was a very powerful combo.”
Kevin Martin, CTO of Unspun
Case Study: NoGood achieved a 1,109% increase in revenue from Google Ads and an 18% decrease in CAC on average per quarter on Meta ads. We have also worked with many startups, scaleups, and Fortune 500 brands such as TikTok, Nike, Amazon, and Intuit.
Office Location: Los Angeles, CA (Headquarters: New York, NY)
Year Founded: 2016
Team Size: 50+ employees
Key Services: SEM/PPC, Social Ads, Performance Branding, Content Marketing, Search Engine Optimization, Fractional CMO, Video Marketing
Industries Served: B2B, Consumer, Fintech, SaaS, Retail, Healthcare, Crypto
2. The Miller Group
The Miller Group is a woman-owned, culturally diverse marketing agency helping businesses grow their online presence through various digital marketing strategies, such as web design, SEO, PPC advertising, social media advertising, and email marketing.
The Miller Group has worked with various clients from various industries, including healthcare, technology, education, retail, and non-profit organizations.
Some of their notable clients include Pocky, Oakland International Airport, Goodwill Southern California, and Centra Credit Union.
Notable traits:
- Fantastic foresight and critical thinking that stand out from the competition
- Excellent project management approach in which they provide a full schedule with a piece-by-piece breakdown of allocated hours, pricing, and status of deliverables
- Customer-oriented mindset that helps ignite sales
“They are truly the most big-picture, long-term thinking individuals that I have ever had the pleasure of working with.”
Marketing Manager at Oakland Airport LAZ Parking
Case study: The Miller Group’s partnership with Goodwill yielded impressive results when they launched a Halloween-themed campaign to increase traffic. The Miller Group employed a multi-pronged approach to bring to life a cast of Halloween-themed characters across various digital, video, and outdoor channels.
They also worked with a graphic designer to create mobile wallpapers to engage their audience further. This campaign’s success was evident, with over 150,000 YouTube views, over 40 digital, print, and broadcast mentions, and more than $250,000 in earned media. Most importantly, Goodwill’s sales saw an impressive 38% increase compared to the previous year, cementing the campaign’s success. Check out more of their successful projects.
Office Location: Palisades Drive, Los Angeles
Year Founded: 1990
Team Size: 1,000+ employees
Key services: Campaign Innovation, Consumer Research Agency, Original Content Development, Branding Agency, Packaging Design
Industries served: Healthcare, technology, consumer goods, retail, finance, entertainment and more.
3. 72andSunny
72andSunny has made a name for themselves by creating some of the industry’s most innovative and creative campaigns. They have a diverse team of strategists, designers, writers, and creative thinkers who work together to create campaigns that resonate with their target audience.
Their approach focuses on creating emotional and aspirational campaigns with high production value and attention to detail. While they work with clients across a range of industries, they are particularly known for their work in the sports and athletic apparel sectors. Some of their notable clients include Nike, Samsung, Google, and Carl’s Jr.
72andSunny was founded by the former leaders of Wieden+Kennedy–John Boiler, Rober Nakata, and Glenn Cole–and the former director of Microsoft Advertising and Corporate Research–Greg Perlot.
Noteworthy traits:
- Win the fight for attention with frame-accelerating hacks
- Generate long-term value with campaigns meant to last
- Unbiased media advisory
“It’s work that not only moves the needle on storytelling representation but also delivered business results for our partners, proving you don’t have to choose between the two to make an impact.”
Evin Shutt, Global Chief Executive Officer of 72andSunny
Case study: One of 72andSunny’s notable campaigns was their work with Smirnoff, a leading vodka brand. The goal of the campaigns was to reposition Smirnoff as a fun and approachable brand while also promoting their new product, Smirnoff Ice.
To achieve this goal, 72andSunny developed a multi-channel campaign called “Keep It Moving,” which focused on keeping the party going. The campaign was a huge success, with the videos generating over 20 million views and the social media posts receiving thousands of likes and shares. Check out more of their successful campaigns.
Office Location: Bluff Creek Dr, Los Angeles
Year Founded: 2004
Team Size: 671 employees
Key Services: Influencer Marketing, Branding Agency, Creative Development, Social Media Management, Digital Marketing Strategies, Experiential Marketing
Industries Served: sports and athletic apparel, technology, food and beverage, fashion and beauty, entertainment
4. Kobe Digital
Kobe Digital is a full-service digital marketing agency that offers a wide range of services. They specialize in creating data-driven strategies and innovative marketing techniques to help business clients stand out in the competitive digital landscape.
One key factor that sets Kobe Digital apart from other digital marketing agencies is its focus on data and analytics. They use various tools and techniques to collect and analyze data about their clients’ customers, competitors, and industry trends.
This allows them to create highly targeted campaigns for companies that reach the right audiences and drive conversions.
Noteworthy traits:
- Provide customized solutions tailored to each client’s unique business needs and growth goals
- Provide a range of creative services that work together to create a comprehensive marketing strategy
- Has experience working with a wide range of industries, from healthcare and education to technology and eCommerce
“Instead of merely selling you a marketing plan, the Kobe Digital team takes the time to learn about your company and offer a specially designed strategy.”
Jake Johnson
Case study: Kobe Digital’s Leica Camera AG case study involved a comprehensive digital marketing campaign that included search engine optimization, content marketing, social media marketing, and email marketing.
Kobe Digital achieved a significant increase in website traffic, a higher conversion rate, and a better return on investment (ROI) for the high-end camera manufacturer.
The success of this campaign can be attributed to Kobe Digital’s ability to understand the client’s business and target audience. Check out more of their successful campaigns.
Office Location: Hollywood Blvd, Los Angeles
Year Founded: 2016
Team Size: <50
Key Services: SEO Services, PPC Advertising, Social Media Marketing, Content Creation, Web Design
Industries Served: eCommerce, healthcare, education, technology, real estate, fashion, B2B, B2C, arts, entertainment, music, consumer products and services, information technology
5. Ogilvy California
Ogilvy California is a branch of the global advertising agency Ogilvy, which has been in business for over 70 years. With offices in Los Angeles, San Francisco, and Sacramento, Ogilvy California serves clients across a wide range of industries, including healthcare, technology, and consumer goods.
One of the key strengths of Ogilvy California is their ability to combine data-driven insights with creative storytelling to develop campaigns that resonate with their clients’ target audiences.
They also have a deep understanding of the California market and Los Angeles advertising, as well as their unique cultural and social dynamics, allowing them to develop relevant and impactful campaigns.
“This is one of the most beautiful and eerie uses of the internet that I’ve ever seen.”
Critically acclaimed music producer, Porter Robinson (Grey’s ad for SoundCloud, “Sound Bar of Bullets”)
Case Studies: Grey Advertising is responsible for a variety of effective campaigns for companies like Pantene, Applebees, Pringles, SoundCloud and more. Check out their successful work.
Office Location: Millennium Dr, Los Angeles
Year Founded: 1948
Team Size: 501-1,000 employees
Key Services: Creative Agency, Social Media Marketing, Branding With Entertainment, Public Relations, Tech Team, Influencer Marketing
Industries Served: Retail, technology, healthcare, financial services, automotive, and more
6. Something Massive
Something Massive is a full-service digital marketing agency that specializes in experiential marketing, content creation, and social media marketing. One of their key strengths is their focus on storytelling.
They believe a good story not only captures people’s attention but also creates a deeper emotional connection between the brand and its audience. To this end, they use a variety of creative strategies, such as video production, live events, and interactive experiences, to bring their clients’ stories to life.
Another aspect that sets Something Massive apart is its commitment to social impact. It works with clients who are dedicated to making a positive difference in the world and uses its marketing expertise to amplify these clients’ messages and impact. Some of its notable clients include SC Johnson, KIND Snacks, Dannon, and Campbell Soup Company.
Notable traits:
- Pursue the intersection of culture and brand
- In-house content studio available to create real-time and/or large-scale productions
- In-house content creators that will work to bring your vision to life
“Something Massive created written and visual content for a food company’s recipe development project. They held a photo shoot; they used film from that shoot to create a brand video for the client’s site. I’d heavily recommend anyone considering hiring Something Massive to give them a try.”
CMO of Gimme Seaweed
Case study: Something Massive worked with Plum Organic to present the brand as fun, vibrant, and approachable, as Plum Organic wanted to reposition its image in the market and increase brand awareness among parents with young children.
Something Massive created a comprehensive social media advertising campaign that highlighted Plum Organic’s commitment to parents. With their Do Your Partner campaign, Plum Organic expressed that a healthy relationship leads to a healthy family.
They focused on AOR, campaign strategy and execution, media planning and buying, social content, and web design and development. Check out more of their successful campaigns.
Office Location: Santa Monica Blvd, Los Angeles
Year Founded: 2009
Team Size: 100+ employees
Key Services: Full-Service Digital Agency, Advertising Company, Social Media Marketing, Video Production Services, Branding Company, Email Marketing, Content Creation, Digital Strategy
Industries Served: Advertising, marketing, arts, entertainment, music, consumer products company, consumer services, eCommerce
7. Blend
Blend is a creative digital agency based in Los Angeles specializing in branding, design, and digital marketing. One of the key strengths of Blend is their ability to develop strong brand identities and visual systems that resonate with their clients’ target audiences.
They believe a brand’s visual identity is a crucial component of its success, and they work closely with their clients to understand their values, mission, and target audience. Blend also strongly emphasizes creating user-centered design and digital consumer experiences.
They use a human-centered approach to design, which means they prioritize the needs and preferences of the end-users in their designs, whether it’s a website, app, or digital campaign. This approach has helped them create digital experiences that are both visually stunning and intuitive to use. Some of their major clients include Porsche, Heartland Bank, and Samsung.
Noteworthy traits:
- Work with clients who share their commitment to making a positive impact on the environment
- Specialize in social video marketing, increasing brand awareness, and connecting customers to your products/services
- Team of professional videographers and photographers who have experience in creative storytelling
“They were responsible for the whole production from its conceptualization to editing. They combined excellent service quality with a reasonable cost.”
A home appliance company
Case study: Blend created a series of social videos for Rent-a-Fit, a men’s fashion subscription rental service for designer tees and hoodies. Through creative marketing, Blend’s campaign led to the acquisition of this company. Check out some more of their work.
Office Location: San Vicente Blvd, Los Angeles
Year Founded: 2012
Team Size: <50
Key Services: Graphic Design, Action Video Production, Full-Service Marketing Agency, Software Development, OTT Platforms, Software Design
Industries Served: Entertainment, technology, consumer products, hospitality, and more.
8. SeedX Inc
SeedX is an LA-based digital marketing agency that specializes in helping small—to medium-sized businesses grow their online presence. They offer a wide range of services, including search engine optimization, PPC, social media management, email marketing, and web design.
One of their key strengths is their commitment to transparency and communication. They provide regular updates and reports to their range of clients, ensuring they are always informed about their campaigns’ progress and any adjustments made.
Some of their notable clients include Harvard University and Adidas Yeezy.
Notable traits:
- Serve B2B, eCommerce, SaaS, and marketing, as well as consumer goods
- Work with your specific price rate, budget, and costs when building and executing growth
- Create sales and marketing material such as sales/pitch decks, research documentation, informational guides, and brand documentation
“They delivered a complex project beyond my wildest dreams months ahead of schedule.”
Creative Director of KKDW
Case study: SeedX collaborated with Clarke Bioscience to validate the effects of their supplement through targeted research studies. SeedX utilized digital marketing tactics such as online media buying, email marketing, and landing page optimization to find suitable participants.
Next, SeedX aided Clarke Bioscience’s transition to a direct-to-consumer marketing strategy by rebranding their company and website to be more consumer-friendly.
The website was optimized with strategic digital advertising and email marketing campaigns, increasing overall engagement and successful direct sales to customers. Check out more of their successful case studies.
Office Location: Figueroa St, Los Angeles
Year Founded: 2016
Team Size: <50
Key Services: Web Development & Design, Social Media Marketing, Action Video Production, SEO Services, App Development, Social Content Creation, Media Buying, Creative Advertising Agency, Marketing Strategy, Sales & Marketing, Graphic Design
Industries Served: Healthcare, education, finance, eCommerce, technology, sports, tourism, non-profit and more
How Do I Choose a Good Advertising Agency?
Choosing a good advertising agency can be a daunting task, but there are a few key factors to consider that can help you make an informed decision.
- Experience and expertise: Look for an agency with a proven track record of success in your industry. Check their portfolio and case studies to see if they have experience working with clients similar to your business.
- Creative capabilities: Advertising is all about creativity, so make sure the agency has a strong creative team that can develop campaigns that will stand out and resonate with your target audience.
- Strategic approach: The agency should have a strategic approach to advertising with a deep understanding of your business goals and target audience. Look for an agency that will take the time to understand your business and develop a customized plan to achieve your goals.
- Communication and collaboration: Choose an agency that values communication and collaboration. They should be transparent and keep you informed about the progress of your campaigns. A good agency will also be open to feedback and willing to work collaboratively with your team.
- Budget and pricing: Finally, consider your budget and the agency’s pricing structure. Look for an agency that is transparent about their pricing and offers services that fit within your budget. Don’t be afraid to ask for a detailed breakdown of costs before committing to an agency.
Final Thoughts
Los Angeles is home to some of the best advertising agencies in the world, each offering unique strengths and approaches to marketing and advertising. Whether you’re looking for a full-service ads agency in LA, or a specialist in Segundo CA, there are many options to choose from. From 72andSunny’s innovative approach to blending creativity with data, to NoGood’s extensive growth hacking strategies, each agency has something unique to offer. Whatever your advertising needs may be, these top advertising agencies in Los Angeles are sure to help you achieve your goals and take your brand to new heights. If you’re not sure where to start, contact us today.
