Search engines like Google, Bing, and Yahoo constantly update their algorithms, so staying current with the latest trends is crucial for businesses, marketers, and anyone keen on mastering search engine optimization (SEO).
Over the years, podcasts have emerged as a prime source of knowledge in this domain. As the popularity of podcasting continues to soar, it has become a go-to platform for industry leaders and experts to share invaluable insights, making it essential for anyone aspiring to stay at the forefront of SEO strategies and tactics.
Whether you’re a seasoned SEO professional looking to stay updated, a content marketer aiming to optimize your SEO content, or an enthusiastic learner seeking to unlock the unknown secrets of SEO, these podcasts have got you covered with their diverse range of topics and expert insights.
Need help refreshing your SEO strategy?
Here is a list of the 17 best SEO podcasts you should listen to in 2024:
- Authority Hacker
- Voices of Search
- The Search Engine Journal Show
- SEO 101
- The Recipe for SEO Success Show
- SEObits.fm
- EDGE of the Web
- Building Online Empires
- Local SEO tactics
- Search Talk Live
- SEO is Dead and Other Lies
- Search on Tap
- Lion Zeal Show
- SEO Podcast Unknown Secrets of SEO marketing
- SEO and Digital Marketing Trends
- The SEO Life
- Webcology
1.Authority Hacker
Hosts: Gael Breton, Mark Webster
Topics: SEO, Content Marketing, Marketing
Frequency: Once every two weeks.
Listen On: Apple Podcasts
Review: “A wealth of information is here to get your feet wet in the world of SEO and website creation.”
Best Episodes:
7 Actionable Tips to Keep Your Content Fresh and Your Rankings High
Nerdy SEO Debates With Matthew Woodward
This top-rated podcast strikes the perfect balance between being laid-back and educational. Gael Breton and Mark Webster form an amiable duo, effortlessly engaging listeners with their conversations about SEO while sprinkling in clever humor.
With an impressive catalog of 250 episodes and counting, the hosts continually impress us with their ability to deliver fresh content. In addition to discussing the latest Google updates, Gael and Mark dive into SEO-related inquiries and draw from their own experiences managing authoritative websites and blogs. They even delve into how they successfully built and sold a website for a substantial six-figure amount.
2.Voices of Search
Hosts: Benjamin Shapiro
Topics: SEO, Tech SEO, Content Marketing
Frequency: Every other day.
Listen On: Apple Podcasts, Spotify, Google Podcasts
Reviews: “Super knowledgeable resource for SEO.”
Best Episodes:
Should You Still Be Optimizing for Mobile First SEO? — Cindy Krum
The Everything Is Data Philosophy — Michelle Robbins
If you’re searching for concise SEO tips but don’t have the time to scour the web, Voices of Search offers a convenient alternative. This podcast focuses on SEO and content marketing, delivering nearly daily episodes ranging from 10 to 20 minutes.
The shorter format allows for focused and attentive listening as host Benjamin Shapiro dives into valuable topics such as optimizing how-to content, determining the most effective content formats for your target audience, changes in mobile SEO, and the impact of social media on SEO.
What sets this podcast apart is its straightforward and to-the-point discussions. Benjamin Shapiro keeps the conversations clear and easily understandable. Noteworthy guests on the show include Dmitry Dragilev, the founder of JustReachOut.io, and Bill King, the founder, and host of GTO Podcast, which caters to growth marketers.
3.Search Engine Journal Show
Hosts: Brent Csutoras, Danny Goodwin, Loren Baker
Topics: Paid Search, SEO, Entrepreneurship, Social Media, Content Marketing
Frequency: Every two weeks.
Listen On: Spotify, Apple Podcasts
Reviews: “Brent and his incredibly knowledgeable guests are making SEO simple.”
Best Episodes:
Kevin Gibbons on Building, Growing, and Rebranding an SEO & Content Marketing Agency
Known initially as Marketing Nerds and later rebranded as Search Engine Nerds, this podcast has grown significantly since its launch in 2014. It has become a trusted resource for SEO professionals. The podcast’s appeal stems from the high-profile guests it attracts, including notable individuals such as Gary Illyes from Google, Christi Olson from Bing, and Matt McGowen from Snap Inc. Canada.
Beyond featuring interviews with SEO experts to delve into current and relevant topics like futureproofing SEO practices, the hosts also organize occasional giveaways and contests to engage their audience.
It’s worth noting that this podcast is particularly well-suited for experienced SEO practitioners. The discussions can delve into technical aspects, as demonstrated in episodes like the one focused on enterprise site crawl management.
4.SEO 101
Hosts: Ross Dunn, Scott Van Achte
Topics: Paid Search, SEO
Frequency: Once every three weeks
Listen On: Apple Podcasts, Spotify, Stitcher, Soundcloud, iHeartRadio
Reviews: “I listened to these podcasts as I started SEO, and I loved them. I’m now working full-time at an agency in NYC.”
Best Episodes:
Fresh Content Indexing Issues, Local SEO News, and SEO Questions Answered
CTR in Google’s Algorithm, Indexing JavaScript, SEO for Pagination and More
Don’t let the name fool you; the SEO 101 Podcast is a valuable resource for marketers of all skill levels. While the topics covered generally have a less technical focus, such as keyword research tips and updates from Google’s core algorithm, this podcast is perfect for those looking to revisit the fundamentals or establish a more substantial knowledge base.
Ross primarily focuses on small and medium businesses, while both hosts bring unique perspectives and a touch of humor. The podcast has also featured notable guests like Dr. Pete Meyers from Moz and Loren Baker, who coincidentally co-hosts The Search Engine Journal Show.
What’s particularly appealing is that each episode averages just 30 minutes, making it ideal for listening during your daily commute or workout sessions.
5.The Recipe for SEO Success
Hosts: Kate Toon
Topics: Social Media, SEO, Content Marketing
Frequency: Once every two weeks
Listen On: iTunes, Spotify, Stitcher
Reviews: “Whenever I need a boost of seriously wise SEO information, this is where I turn.”
Best Episodes:
Reality SEO: Belinda Austin: Know yourself. Know your audience. Build your brand.
International SEO: A beginner’s guide
Here’s an SEO podcast that stands out from the rest: Kate Toon categorizes each episode as either “newbie” or “techie,” allowing you to quickly find the episodes most relevant to your level of knowledge. As the host, Kate brings a lively and engaging energy to the show, making it an enjoyable listening experience.
In addition to providing concise tips on content marketing and website development, Kate invites SEO experts to share their recommendations and personal experiences on the show. Past guests have included renowned names like Rand Fishkin, Barry Schwartz, and Bill Slawski, ensuring that you’ll always come away with new insights and knowledge.
Kate’s podcast balances informative content and entertaining delivery, making it a great choice for both learning and enjoyment.
6.SEObits.fm
Hosts: Rebecca Gill
Topics: SEO Strategy
Frequency: Once every two weeks
Listen On: Apple Podcasts
Reviews: “Rebecca demystifies SEO. She makes it easy to understand and gives tips I can take straight to my website.”
Best Episodes:
Best Practices for Writing SEO Friendly Content
What’s in Your Marketing Plan?
EObits.fm is a valuable resource that empowers intelligent business owners to kickstart their SEO strategies. Discover how even minor adjustments can significantly impact on your Google ranking. Every week, Rebecca Gill shares her extensive 15 years of practical SEO expertise and simplifies it into easily digestible information.
7.EDGE of the Web
Hosts: Erin Sparks
Topics: Digital Marketing News,
Frequency: Weekly
Listen On: Apple Podcasts, Google Podcasts, Spotify, SoundCloud
Reviews: “Every single episode of this podcast is filled with hard-earned wisdom.”
Best Episodes:
7 Steps to Optimize Google My Business with Sherry Bonelli
SEO Agency Life During Quarantine with Bill Sebald
Step into the dynamic world of digital marketing with EDGE of the Web, a captivating SEO podcast that delves into many topics every week. Hosted by the knowledgeable Erin Sparks, this podcast covers a wide range of subjects, including SEO, social media, content marketing, and much more. Each episode explores the latest news, trends, and strategies within the ever-evolving digital marketing industry.
EDGE of the Web goes beyond surface-level discussions, providing insightful and in-depth conversations that offer valuable insights and practical tips. Erin Sparks’ expertise and passion for the industry shine through as he navigates the complex digital marketing landscape, ensuring that listeners are well-informed and equipped to tackle the challenges and opportunities that arise.
One of the standout features of the podcast is its interviews with prominent figures in the marketing field. By engaging with industry experts and thought leaders, EDGE of the Web offers a unique perspective and access to valuable knowledge from those at the forefront of the digital marketing landscape.
8.Building Online Empires
Hosts: Kelvin Mah
Topics: Content Marketing, SEO, Marketing
Frequency: Once every two weeks
Listen On: Apple Podcasts
Reviews: “They really know how to build websites and businesses.”
Best Episodes:
An OnPage SEO Experiment with 50 Niche Sites w/ Dan Cuttridge of OnPage.Academy
Takeaways From 5.1 Billion Keywords w/ Tim Soulo of Ahrefs
Immerse yourself in a treasure trove of real-world tactics through this compelling podcast presented by Human Proof Designs. With a keen focus on diverse subjects like affiliate SEO, content site construction, and other valuable topics, this podcast offers practical insights you can apply directly to your endeavors.
What sets this podcast apart is the inclusion of highly knowledgeable guests who contribute their expertise to the episodes. Their valuable perspectives add depth and diversity to the discussions, enriching each episode with actionable strategies and insights.
Whether you’re looking to enhance your affiliate SEO skills, gain insights into building successful content sites, or explore various other aspects of online business, this podcast provides a wealth of information to sharpen your digital marketing understanding. Tune in and unlock a world of practical tactics and industry knowledge to propel your ventures forward.
9.Local SEO Tactics
Hosts: Jesse Dolan & Bob Brennan
Topics: SEO, Content Marketing
Frequency: Weekly
Listen On: Apple Podcasts
Reviews: “ I really appreciate the straightforward nature of the content in this show.”
Best Episodes:
Learn How To Optimize Images For Web Speed and SEO Benefits
What Is User Intent and How To Use SEO To Optimize Your Website For Searcher Intent
Jesse and Bob, the dynamic hosts of this SEO podcast, share their expertise as they unveil digital strategies and tactics to keep businesses ahead of the competition. Their primary focus is empowering local businesses to improve their online visibility, ensuring they are easily discoverable in search engines and attract a steady influx of new local customers.
With a deep understanding of the challenges faced by local businesses in the digital landscape, Jesse and Bob provide valuable insights and actionable advice tailored specifically to their needs. Their engaging discussions equip listeners with the tools necessary to optimize their online presence, effectively target local audiences, and ultimately achieve business growth.
Whether leveraging local SEO techniques, harnessing the power of online directories, or implementing other proven digital marketing strategies, Jesse and Bob share practical tips that can impact local businesses’ success. Tune in to gain invaluable guidance and stay ahead in the ever-evolving digital marketplace.
10. Search Talk Live
Hosts: Robert O’Haver
Topics: SEO, Digital Marketing
Frequency: Not frequent
Listen On: Apple Podcasts, Pocket Casts
Reviews: “Super knowledgeable resource for SEO without seeming like they are know it alls.“
Best Episodes:
Knowledge Graph Creation with SEO Expert Bill Slawski
With over 13 years of experience, Robert O’Haver demonstrates his expertise through his engaging podcast. Each episode is a treasure trove of valuable information, striking the perfect balance between informative and entertaining. Robert’s guests bring compelling content, ensuring every episode is filled with insights into the latest trends and tactics that can drive business growth through SEO.
Robert’s wealth of experience shines through as he navigates the intricacies of the SEO landscape, offering practical advice and expert analysis. Whether you’re a seasoned professional or just starting out, this podcast equips you with the knowledge and strategies to enhance your business’s online presence and achieve sustainable growth.
By tuning in, you’ll stay up to date with the ever-evolving world of SEO, gaining a competitive edge in the digital marketplace. Let Robert and his expert guests guide you through the intricacies of SEO, providing you with the tools and insights you need to propel your business to new heights.
11. SEO is Dead and Other Lies
Hosts: Paul Warren & Ryan Klein
Topics: SEO
Frequency: Infrequent
Listen On: Apple Podcasts
Reviews: “These guys know their stuff and go deep on very important topics.”
Best Episodes:
The SEO Guide for Beginners Intro
Prepare to be captivated by the compelling content of this SEO podcast, where the hosts deliver real-life scenarios and practical tactics that resonate with listeners. This podcast is a goldmine of valuable information and covers many SEO topics, including local SEO, link building, and many beneficial strategies and tactics.
The hosts bring knowledge and experience, ensuring each episode has actionable insights and real-world examples. By delving into the intricacies of SEO, they equip listeners with the tools they need to navigate the ever-changing digital landscape successfully.
Whether you’re seeking guidance on optimizing your website for local search, building high-quality backlinks, or implementing effective SEO strategies, this podcast has covered you. The hosts’ expertise shines through as they demystify complex concepts, providing clear explanations and actionable steps that you can implement to achieve tangible results.
12. Search on Tap
Hosts: Pat Reinhart, Ralph Durso, Stephan Bajaio, and more.
Topics: SEO, Content Marketing
Frequency: Infrequent
Listen On: Apple Podcasts
Reviews: “Thorough content and unique perspectives, unlike so many marketing podcasts.”
Best Episodes:
Voice Search, Machine Learning, & The Death Of Black Hat SEO w/ Abishek Rajendra
Is AMP The Future Of SEO? w/ Christi Olson of Microsoft
Prepare to be enlightened by this exceptional group of marketing experts as they delve into various topics within the SEO industry. With their extensive knowledge and expertise, each episode becomes a unique and insightful experience. The thoroughness of their content, combined with the inclusion of experienced guests, makes this podcast a must-listen for anyone interested in the intricacies of SEO.
These marketing experts bring a wealth of industry insights, delivering valuable perspectives and cutting-edge strategies. Their discussions cover many SEO-related subjects, providing listeners with a comprehensive understanding of the latest trends and best practices.
Whether you’re a seasoned SEO professional or just starting your journey, this podcast offers rich information and inspiration. By tuning in, you’ll gain access to the collective wisdom of these experts, allowing you to stay abreast of the ever-evolving SEO landscape.
No matter your level of expertise, this podcast is an invaluable resource for anyone seeking to expand their knowledge and gain fresh perspectives in the field of SEO. Prepare to be captivated by the guests’ depth of insights and expertise as they unravel the secrets of successful SEO strategies.
13. The Lion Zeal Show
Hosts: Daryl Rosser
Topics: SEO, Content Marketing
Frequency: Infrequent
Listen On: Apple Podcasts
Reviews: “ One of my most favorite SEO podcasts that I listen too.”
Best Episodes:
How James Travels The World On SEO Profits & Investments
How To Build and Manage an SEO Team with Mads Singers
Prepare to unlock the secrets of scaling your business through SEO with this enlightening podcast. Led by SEO experts, each episode offers a unique opportunity to learn directly from the masters of the trade. By tuning in, you’ll have the chance to hear from real individuals from various parts of the world and diverse industries, all of whom have achieved remarkable success in running SEO-focused businesses.
The podcast provides an invaluable platform for these experts to share their insights, strategies, and experiences, giving you a front-row seat to the inner workings of their prosperous SEO ventures. From proven techniques to insider tips, you’ll gain practical knowledge that can be applied to your business, regardless of your industry.
By immersing yourself in the episodes, you’ll gain a global perspective on SEO and discover how these experts have effectively leveraged it to drive their business growth. Their firsthand accounts provide a rich tapestry of experiences, ensuring you’ll find valuable takeaways regardless of your niche or location.
Whether you’re a seasoned entrepreneur looking to optimize your existing SEO strategies or a budding business owner seeking to harness the power of SEO, this podcast offers invaluable insights to help you scale your business and achieve new heights of success.
14. SEO Podcast Unknown Secrets of Internet Marketing
Hosts: Chris Burres, Matt Bertram
Topics: SEO, PPC, Content Marketing, Social Media Marketing, CRO
Frequency: Every two weeks
Listen On: Apple Podcasts, Spotify, SoundCloud, Podomatic
Reviews: “ I have learned more about SEO, internet marketing, and content development from these guys than anywhere else.”
Best Episodes:
13 Ways Businesses Can Use SEO & Marketing to Combat Coronavirus Impact by Miranda Miller
Optimizing for position zero: The future of voice search
With a perfect blend of entertainment and valuable insights, this podcast offers tremendous value to agencies, freelancers, and businesses seeking to evaluate their SEO results.
The hosts dive deep into the world of SEO, providing actionable strategies that can be implemented to enhance your online presence. Their expertise and knowledge shine through as they tackle user-generated questions, ensuring listeners receive practical guidance tailored to their needs.
Not only will you gain valuable insights into optimizing your SEO efforts, but you’ll also find yourself thoroughly entertained throughout each episode. The hosts inject engagement and entertainment that keeps you hooked while delivering immense value.
This podcast is invaluable for agencies, freelancers, and businesses aiming to assess and improve their SEO performance. Whether you’re looking to refine your strategies, overcome challenges, or explore new avenues, the hosts’ expertise, and user-generated content provide the necessary guidance to help you achieve your goals.
15. SEO and Digital Marketing Trends
Hosts: Marc Zwygart
Topics: Affiliate Marketing, SEO, SEO Tools
Frequency: Once every few months
Listen On: Apple Podcasts
Reviews: “Waiting for the next episode!”
Best Episodes:
Bing Pages Update and Podcasting SEO Benefits
SEO Course 2020 and Preview to Amazon Marketing Tip!
Although relatively new, this podcast has quickly become a valuable resource for SEO and marketing tips. Since its launch in 2020, the podcast has delivered insightful episodes that delve into various aspects of SEO and offer practical marketing advice. One standout feature of this podcast is its focus on exploring different marketing and SEO tools that can empower you and your business to achieve higher rankings in search engines.
Unlike many other SEO podcasts, which are primarily centered around Google, this podcast goes the extra mile by taking a genuine interest in the Bing search engine. By discussing strategies and techniques specific to Bing, listeners gain a well-rounded understanding of search engine optimization across different platforms.
Each episode is dedicated to dissecting marketing and SEO tools, providing comprehensive explanations, and highlighting their potential benefits for your business. By showcasing a range of tools, the podcast equips listeners with the knowledge to make informed decisions and optimize their marketing efforts effectively.
16. The SEO Life
Hosts: Nathan Gotch
Topics: SEO
Frequency: Infrequent
Listen On: Apple Podcasts
Reviews: –
Best Episodes:
How To Rank For Competitive Keywords (SEO Case Study)
How Ryan Stewart Gets Huge SEO Results (Without Doing SEO)
Though relatively new, with only 13 episodes, The SEO Life podcast is a treasure trove of actionable information that leaves a lasting impact. Each episode is carefully crafted to deliver valuable insights and practical strategies listeners can readily implement.
Among the special episodes, guests Ryan Stewart and Gael Breton bring their expertise to the table, diving into fascinating topics such as authority hacking and alternative approaches to achieving SEO results without solely relying on traditional SEO tactics.
In these discussions, Ryan Stewart and Gael Breton provide unique perspectives and share their proven strategies, allowing listeners to explore innovative methods for optimizing their online presence. By going beyond conventional SEO practices, they offer valuable insights that can lead to exceptional results and growth.
Despite the podcast’s relatively shorter episode count, the focus remains on delivering high-quality content that resonates with the audience. The emphasis on actionable information ensures that each episode offers tangible takeaways, enabling listeners to apply the knowledge gained and make significant strides in their SEO efforts.
17. Webcology
Hosts: Jim Hedger and Dave Davie
Topics: SEO, Content Marketing, AI
Frequency: Weekly
Listen On: Apple Podcasts
Reviews: “What I truly love about Webcology is the passion behind it.”
Best Episodes:
SERP analysis And Googles Big News
Negative SEO Attack, Links & Title Tags Matter To Ranking In Google
Immerse yourself in the world of webmasters and web marketers with the captivating podcast, Webcology. Hosted by the knowledgeable Jim Hedger, this podcast covers a wide range of topics, with a focus on the ever-evolving realm of SEO. Jim’s extensive expertise in the SEO industry shines through as he delves into insightful discussions that leave listeners with valuable takeaways.
Webcology consistently delivers high-quality content, providing a platform for intelligent and engaging conversations. One of the standout features of the podcast is its roster of knowledgable guest speakers who bring diverse perspectives and expertise to the table. Each episode, introduces listeners to a wealth of industry insights and cutting-edge strategies that can enhance their web marketing endeavors.
Jim’s ability to navigate complex topics and extract key insights makes Webcology an invaluable resource for webmasters and digital marketers of all levels. From SEO best practices to emerging trends and industry news, the podcast covers many subjects that keep listeners informed and empowered to stay ahead of the curve.
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