Push notifications have a delivery rate of 90%, which is 50% higher than that of emails. Whether you’re looking to lift user retention or drive specific feature engagement, we optimize your push notification campaigns to send immediate, personalized messages that are guaranteed to reach your target audience at their prime moment of action.
We tailor messaging to specific points in the customer journey to drive action and reflect a deeper understanding of each user’s individual needs over time. In addition to segmenting by where customers are in their user journey, we account for frequency of user activity, different locations, different mobile devices, or different demographic or psychographic attributes to achieve a more granular, data-driven approach to push notification marketing.
Our lifecycle marketing strategies and not siloed into single-channel tactics; we craft integrated campaigns that use push notifications to compliment your existing email structure, so that your customers are receiving a cohesive, end-to-end brand experience across multiple channels.
Choosing NoGood as your push notification marketing agency means you’ll get access to a team of growth experts, analysts, and creatives developing a unique user experience that drives app engagement. We strategically implement push notifications as part of a comprehensive growth and lifecycle marketing strategy, engaging users to encourage habitual app usage.As a performance marketing agency, our growth experts analyze the data and user behavior of your campaign and make informed adjustments to maximize your marketing ROI.
Push notifications deliver your message to the right user at the right time, boosting app engagement by 88%. Users that have opted in to push notifications are 2x more likely to be retained than users who haven’t. By partnering with a push notification marketing agency like NoGood, you’ll have a team of growth experts curating hyper-personalized messages targeted to increase app engagement and retain happy users.
We personalize push notifications based on a user’s journey, activity, location, and more. Our integrated approach ensures seamless messaging across channels, from push to email, for a cohesive brand experience. By leveraging zero-party data and dynamic segmentation, we deliver the right message, at the right time, for maximum impact and engagement.
Navigating privacy policies is the key challenge many brands face with their push notification strategies. The settings users have setup on their mobile devices can limit the permissions for apps. At NoGood, our growth experts are highly experienced in privacy and digital accessiblity across all platforms and channels. We’ll optimize your opt-in rate through strategic messaging and a personalized approach ensuring users stay engaged with your app.
