The startup ecosystem is booming, with over 300 million new startups emerging globally each year across all industries. But entrepreneurship is no easy feat, with over 90% of startups failing within the first three years. That’s why we’ve seen an uptick in marketing agencies offering digital marketing services tailored specifically to startups. These agencies bring years of experience and a unique skill set to the table, helping to guide and support small businesses with growth marketing strategies, case studies, and proven marketing campaigns.
As an agency that helps startups, we’ve compiled a list of the top digital marketing agencies for startups, offering services including web design, web development, content marketing, email marketing, social media marketing, search engine optimization, and content strategy.
Looking for a partner to drive growth?
Working with startups requires a different approach than traditional marketing efforts used by big business and enterprise companies. That’s why these agencies specialize in working with startups, understanding the ins and outs of what it takes to launch and grow a successful business.
If you’re looking to start your own business, consider partnering with one of these top startup marketing agencies. With their expertise and guidance, your startup company can get off to a great start and flourish. Whether you’re in San Francisco or anywhere else in the world, there’s an agency out there that can help your startup succeed.
Best 14 Startup Marketing Agencies in 2024
- NoGood
- Elevato
- Simple Tiger
- Wallaroo Media
- Seeresponse
- The Branx
- Sparkpr
- Single Grain
- Sociallyin
- Brolik
- Shift Paradigm
- Kexino
- Lake One
- Big Human
1. NoGood
Description: We have helped many early-stage companies and startups gain traction and build long-term sustainable growth. Our startup partnerships have included idea validation, product development, go-to-market strategies, branding identity, and much more. Most recently, our client Payzer, a field management service software, was acquired by WEX, a global commerce platform for commercial and government fleets, for $22 million. An additional contingent consideration of $11 million was offered based on performance metrics.
Additionally, we helped Invisibly, a Founders Fund-backed startup increase app installs 103% MoM. We understand traditional marketing tactics don’t work with startups. Startups require rapid experimentation, growth marketing, and in-depth market research to reach their true potential.
Office Location: New York, NY (Headquarters)
Year Founded: 2017
Team Size: 50+
Key Services: SEO, CRO, SEM, PPC, Display, Programmatic, Email marketing, Ad Creative, Attribution Reporting
Industries Served: Retail, Consumer Tech, Gaming, Healthcare, B2B, SaaS, DTC
2. Elevato
Description: Elevato aims to provide marketing solutions and experiences that deliver impact to new and emerging businesses. Elevato has adapted to the times to ensure they continue to offer the latest strategies and expertise to remain agile during frequent industry changes. Their talent and in-depth knowledge help them handle companies at any scale, but they specialize in getting new companies off the ground.
Office Location: Phoenix, Arizona
Year Founded: 2021
Team Size: 50+
Key Services: Website development, SEO, social media marketing, email marketing, branding, application hosting
Industries Served: NPOs, water treatment, healthcare, food and beverage
Case Studies: View all case studies.
3. SimpleTiger
Description: SimpleTiger works primarily with SaaS startups and focuses on comprehensive SEO strategies. SimpleTiger incorporates a flexible process to keep tactics tailored to each individual SaaS startup. They work to find the most significant opportunities and the best course of action to build and scale your company. They use their simplistic approach to keep things organized and effective.
Office Location: Sarasota, Florida
Year Founded: 2006
Team Size: 14+
Key Services: SEO for SaaS, content marketing, link building, technical optimization
Industries Served: B2B, SaaS
Case Studies: View all case studies.
4. Wallaroo Media
Description: The Wallaroo Media agency has a team of innovative and experienced professionals from diverse backgrounds. They work collaboratively to provide high-quality marketing services that help scale your brand. Wallaroo Media takes pride in working closely with previous clients to understand their unique needs and goals. . Previous clients have said that they are the perfect sized agency, big enough to tackle big, complex marketing initiatives but small enough to make each client feel like they are getting the attention they deserve.
Office Location: Provo, Utah
Year Founded: 2012
Team Size: 11 – 50
Key Services: Paid advertising, organic marketing, web design, branding, conversion rate optimization
Industries Served: eCommerce, B2B, entertainment
Case Studies: View all case studies.
5. SeeResponse
Description: SeeResponse is a team of marketing with unique software experiences designed to create more efficiency and more wins for your campaigns. They understand that every business is different, so they take a personalized approach to each project they work on. They want to act as an extension of your team and be a partner in your growth journey from discovery to execution. Whether creating engaging content, optimizing lead generation campaigns, or developing custom sales enablement tools, SeeResponse works closely with clients to deliver solutions that exceed your specific goals and objectives.
Office Location: Reston, Virginia
Year Founded: 2018
Team Size: 11 – 50
Key Services: Software development, video production, SEM, demand generation, marketing automation
Industries Served: SaaS, education, healthcare, IT
Case Studies: View all case studies.
6. The Branx
Description: The Branx is a branding agency that helps startups build everything from naming, logo, visual identity, social media, and more. Branx understands that today’s customers don’t simply buy products and services, they buy into companies with solid values and missions. Thats why they’re committed to helping startups identify their voice and brand identity to reach success.
Office Location: Cadiz, Andalusia
Year Founded: 2019
Team Size: 10+
Key Services: Brand Strategy, UX/UI, illustrations and animations
Industries Served: SaaS, Fintech, Cleantech, Proptech
Case Studies: View all case studies.
7. Sparkpr
Description: For the last 20 years, Sparkpr has worked with all types of brands to reach business objectives. They incorporate deep subject matter expertise across media strategy and relations, integrated marketing, content, and more. Sparkpr continues to lead startups and enterprises to craft their stories for audiences.
Office Location: San Francisco, California
Year Founded: 1999
Team Size: 60+
Key Services: PR, integrated marketing, content development
Industries Served: SaaS, cybersecurity, fintech
Case Studies: View all case studies.
8. Single Grain
Description: Single Grain is a marketing agency that specializes in helping startups grow their online presence through targeted marketing strategies. They offer consulting services for startups and have a blog and podcast where they share their expertise and insights on digital marketing. They work outside of the box and challenge many of the industry norms that allow them to build more meaningful connections than ever before.
Office Location: Los Angeles, California
Year Founded: 2009
Team Size: 49+
Key Services: SEO, PPC, Content Marketing
Industries Served: SaaS, B2B, eCommerce
Case Studies: View all case studies.
9. Sociallyin
Description: Sociallyin is a team of social media specialists consisting of artists, designers, writers, videographers, and strategists. Using technology, high-level research, and social media expertise, Sociallyin empowers companies to build traction, grow rapidly, and expedite results.
They have been recognized and ranked by some of the largest industry businesses as the top social media and video production agencies for multiple years running. They have dedicated social studios that allow them to produce content explicitly tailored to mirror your brand and promote your values.
Office Location: Atlanta, Georgia
Year Founded: 2011
Team Size: 74+
Key Services: Social media management, ROI modeling, influencer marketing
Industries Served: Retail, food and beverage, IT, health and fitness
Case Studies: View all case studies.
10. Brolik
Description: Brolik has a team of creative professionals ready to help your start-up business reach and exceed your goals and KPIs. Brolik understands how to position your brand through audience discovery and proper messaging by truly understanding your voice to match it with market opportunities. The agency executes to empower your company from the ground up to ensure high-level growth that is sustainable for years to come.
Office Location: Philadelphia, Pennsylvania
Year Founded: 2004
Team Size: 11+
Key Services: Web design, digital marketing strategy, branding, video production
Industries Served: Real estate, healthcare, travel and tourism
Case Studies: View all case studies.
11. Shift Paradigm
Description: Shift Paradigm looks to solve challenges that truly affect and hurt a client’s path and ability to grow beyond the start-up stage. Shift Paradigm is technology agnostic and has experience with some of the most complex marketing operations. They focus on building lasting relationships with the clients they serve because they believe that true growth is about the tangible impact you have on the world. They have received recognitions from Inc 5000 and Fastest Growing Companies in Central Texas.
Office Location: Austin, Texas
Year Founded: 2021
Team Size: 216+
Key Services: Demand generation, PLG, customer marketing
Industries Served: B2C, SaaS, B2C, healthcare, education
Case Studies: View all case studies.
12. Kexino
Description: Considered one top creative startup marketing agencies, Kexino provides marketing services exclusively to small businesses and startups. Kexino understands that brands need to be bold and different in today’s world to stand out amongst the ever-competitive digital space. Kexino executes on marketing initiatives that help your brand stand out while delivering on the bottom line with ways to continuously grow and exceed your aggressive goals.
Office Location: Pfettisheim, France
Year Founded: 2008
Team Size: 4+
Key Services: Translation, video production, content creation, branding
Industries Served: Construction, Technology
Case Studies: View all case studies.
13. Lake One
Description: Lake One understands that startups all face their unique challenges and need a proven startup marketing tactics partner. The agency combines B2B startup expertise across marketing, sales, and operations to create a strong foundation for business success.
Office Location: Maple Grove, Minnesota
Year Founded: 2014
Team Size: 10+
Key Services: Inbound marketing, marketing automation, integrations, sales and marketing alignment
Industries Served: Healthcare, jewelry, fintech
Case Studies: View all case studies.
14. Big Human
Description: This agency loves working with startups because startups allow them to do what they do best: propose and execute awesome ideas. Big Human delivers all startup branding elements, including logo, typography, and tone of voice. This ensures startups are ready to break through in their respective markets and achieve business goals.
Office Location: New York, New York
Year Founded: 2011
Team Size: 37+
Key Services: Digital strategy, digital product design, eCommerce UX design, branding, development of mobile apps
Industries Served: eCommerce, education, fintech
Case Studies: View all case studies.
Startup Marketing Agency Frequently Asked Questions
What is Startup Marketing?
Startup marketing involves promoting a nascent business to cultivate a strong digital presence and engage potential customers. It involves many marketing strategies tailored to the startup’s specific needs.
Some examples are:
- Market Research
- Brand Development
- Digital Advertising
- Social Media Marketing
- Email Marketing
- SEO
- Reputation Management
Should a Startup Use a Marketing Agency?
If you’re a startup founder, you may question the value of using a marketing agency. Deciding to work with a marketing agency can provide a fast path to early sustainable growth for your business.
Agencies bring their expertise and industry knowledge to assist you in developing effective growth marketing strategies that will lead your business to success.
How Much Does a Startup Pay for Marketing?
As a startup, one of the critical questions you may have is how much to budget for marketing. Unfortunately, there’s no one-size-fits-all answer to this question. The amount that a startup pays for marketing depends on various factors, including the industry, the target audience, and the marketing channels used.
A general rule of thumb is that startups should allocate 10-20% of their total budget to marketing. This may seem like a lot, but it’s important to invest in marketing to generate brand awareness, attract customers, and ultimately drive revenue. For example, a creative agency in San Francisco may charge more than one in a smaller city.
Nevertheless, working with a marketing agency can be a cost-effective way to gain access to specialized expertise and talent, as well as the latest marketing tools and technologies.
The key is to find a balance between budget and impact. Investing in marketing can pay off significantly in the long run, but it’s critical to work with experienced professionals who can help you get the most out of your investment.
How to Choose the Right Startup Marketing Agency
Choosing the right startup marketing agency is an important decision that can impact your business’s success. With a never-ending number digital marketing agencies for startups in the market, it can be challenging to make the right choice. To narrow down your options and find the best agency for your startup, consider the following steps:
1. Define Your Goals
2. Check the Digital Agency’s Performance
3. Choose Specialization in Startup Marketing
4. Consider Pricing
5. Check Industry Experience
Final Thoughts
Choosing the best digital marketing agency for your startup is a crucial decision that should not be rushed. By defining your goals, evaluating performance, considering specialization, examining pricing, and assessing industry experience, you can make a well-informed choice.
Remember that a full-service startup marketing agency can serve as a valuable marketing partner, helping you develop effective business strategies and build strong client relationships. With these factors in mind, you can confidently select the agency that aligns with your startup’s vision and objectives, setting the stage for long-term success.
