Listen, listen, listen…
It goes without saying that listening to podcasts (or digital audio) has become an everyday habit for individuals. Over 500,000 digital audio shows are currently active across platforms such as iTunes, Spotify, and Google Play. With so much content across many verticals and subject matters, it’s often hard to find the ones that will be most beneficial to you.
So here at NoGood, we created a list of the best podcasts on our favorite topics: Growth Hacking and Startups!
Need to refresh your growth marketing strategy?
Why Podcasts Are Important in Marketing
As many marketers can relate, we’re constantly looking for new stories, tactics, and strategies to help us become the best at what we do. Podcasts can be a great resource for gaining these. But most often, we come across advice and listen to podcasts that offer you standard, cookie-cutter advice and don’t provide much substance. This can be the case for many podcasts on other subjects as well.
What is a Marketing Podcast?
Marketing podcasts can provide helpful tidbits & tips for your marketing efforts. The growth hacking podcasts we’ve chosen for this list, excuse my language, cut through all the BS, and provide applicable, real-world guidance for marketers!
However, this list is not just for marketers. If you love business, growth, entrepreneurship, and technology, many of these digital marketing podcasts can be a great listen for you on your path to becoming a marketing expert!
Here is our exclusive list of the best growth hacking and marketing podcasts for 2024:
- The Colin and Samir Show
- Online Marketing Made Easy
- Social Media Examiner
- Today in Digital Marketing
- Growth Experts
- Perpetual Traffic
- Marketing Trends
- Leveling Up (Growth Everywhere)
- Growth Show by Hubspot
- Marketing School
- Shopify Masters
- Rocketship.fm
- Everybody Hates Marketers
- Marketing over Coffee
- Entrepreneurs on Fire
- Duct Tape Marketing
- The Marketing Book Podcast
1. The Colin and Samir Show
If you have ever wanted to foster a social media presence but were unsure where to start, look no further than the countless interviews our second entry has done with social media influencers! The Colin and Samir Show has done interviews featuring content creator success stories, the likes of MrBeast (Jimmy Donaldson), MKBHD (Marques Brownlee), Mark Rober, and more. New episodes are released almost weekly, featuring a different creator or case study.
Host(s): Colin Rosenblum & Samir Chaudry
Focus: social media, YouTube, content creation, social media growth
Ideal For: content creators, YouTubers, social media managers
Best Episode:
They sold their company to Snapchat (and then became YouTubers)
2. Online Marketing Made Easy
As the name suggests, this is your one-stop shop for everything related to online marketing. From email marketing to boosting sales and business execution… Amy Porterfield covers it in her podcast, which has over 500 episodes and is a treasure trove of information.
Host: Amy Porterfield
Focus: online marketing, marketing strategy, case studies
Ideal For: online business owners, entrepreneurs
Best Episode:
Experiencing Content Creation Burnout? 5 Powerful Strategies I Swear By
3. Social Media Examiner
This entry is a 3-for-1 special spearheaded by some leading industry experts! The Social Media Marketing Podcast is the flagship show hosted by Michael Stelzner. It is released weekly and helps you hone your content marketing strategy. The Social Media Marketing Talk Show is a live podcast by Jerry Potter that delves into various topics. Lastly, there is the Marketing Agency Show hosted by Brooke B. Sellas.
Host(s): Michael Stelzner, Jerry Potter, & Brooke B. Sellas
Focus: content marketing, social media, web3
Ideal For: entrepreneurs, content creators
Best Episode:
How to Optimize Your Videos to Reach More of the Right People
4. Today in Digital Marketing
Every weekday, Tod Maffin brings you a fast-paced 8-minute rundown of what you missed in the world of digital marketing and social media. Whether you work for a digital agency or a brand, this is what you need to know. And nothing more.
Host: Tod Maffin
Focus: news and announcements around the companies and technologies that power digital marketing, social media, technology
Ideal For: marketers, growth hackers, digital marketing managers
Best Episode: (episodes are about current events and news so they lose relevancy rather quickly)
Emotion + Science + AI = Profit
5. Growth Experts
This show offers unique tips and insights. The host, Dennis Brown, shares his experience as an entrepreneur, interviews a range of people, from founders to marketers, and digs deep to find out how these individuals capitalized on specific areas like growth hacking.
Host: Dennis Brown
Focus: growth agencies, social media, digital marketing
Ideal For: C-Suite, founders, marketers
Best Episode:
How to Write A Book in 48 Hours Even If You Hate Writing
6. Perpetual Traffic
Perpetual Traffic is a show dedicated to helping marketers, specifically those in Paid traffic channels. The podcasts provide several business strategies in different media channels, such as Facebook, Instagram, YouTube, Twitter, etc. The show also shares real stories from business owners and the hurdles they’ve faced in online marketing.
Host: Ralph Burns and Molly Pitman
Focus: paid traffic, Facebook & Instagram ads
Ideal For: paid search marketers, business owners, digital marketers.
Best Episodes:
How Gen Z Destroyed The Marketing Funnel
7. Marketing Trends
A show created by Salesforce Pardot, Marketing Trends is labeled the “podcast for CMOs.” It explores best practices from industry and marketing leaders who’ve helped build major companies. Topics range from emerging marketing tech to best marketing practices. Guests also share real-world experiences in building and leading high-performance marketing teams.
Host: Ian Faison
Focus: marketing tech, AI, marketing teams
Ideal For: CMOs, VPs, industry leaders
Best Episode:
The Challenge of A Historic Brand With a Modern Vision
8. Leveling Up (Growth Everywhere)
As a weekly interview series, host Eric Siu talks with best-selling authors to entrepreneurs. Topics are short and to the point making this a digestible show for listeners. Discussions with guests include how to grow your business, build personal brands, and pitch yourself to clientele.
Host: Eric Siu
Focus: business growth, branding
Ideal For: entrepreneurs, founders
Best Episodes:
His Sleep Company Might Be Worth 1 TRILLION Dollars | Eight Sleep
9. The Hustle Daily Show
Hubspot presents this unique show to inspire those who want to build a business. They focus on uncommon growth stories told by individuals from successful brands such as Classpass, Spartan Race, etc. The show also has a segment that covers topics in the latest tech trends and strategies.
Host: Meghan Keaney Anderson
Focus: tech trends, growth strategies
Ideal For: founders, business owners
Best Episodes:
Why AI for call centers might be a $3B business by 2028
10. Marketing School
This show provides some of the best tips for all marketers. At just 10 min an episode, Marketing School gives small, actionable digital marketing advice that makes a real impact. It covers the latest SEO, content marketing, social media, email marketing, conversion optimization, and other online marketing tactics.
Host: Neil Patel and Eric Su
Focus: digital marketing tips, tools, strategies
Ideal For: digital marketing managers, SEO specialists, business owners
Best Episodes:
Why there will never be another Oprah and Frame.io’s $1.3B startup lessons
11. Shopify Masters
Brought to you by Shopify, Shopify Masters is the perfect podcast for those with an online business. Every week, seasoned entrepreneurs share their expertise in e-commerce and tactics they’ve used to grow their online businesses. They cover topics including virality, outsourcing, pop-up shops, optimization, and more.
Host: Felix Thea
Focus: eCommerce, content marketing, social media
Ideal For: eCommerce managers, business owners
Best Episodes:
Money Tips Every Entrepreneur Needs
12. Rocketship.fm
Rocketship.fm podcast has been featured in Forbes, Huffington Post, and Inc. It dives into many diverse topics including growth, business practices, and product management. Listeners will gain insight and hear exciting stories about creating, adjusting, and achieving in many areas.
Host: Michael Sacca and Mike Belsito
Focus: start-ups, business growth, product management
Ideal For: entrepreneurs, product managers, marketers
Best Episodes:
Product Market Fit: A Deep Dive
13. Everyone Hates Marketers
Everyone Hates Marketers is an actionable marketing podcast that cuts through the noise and is perfect for those tired of cliche marketing advice. The podcasts consist of interviews with some of the best marketers, and the conversations cover details on many different topics, including how to get more leads, customer personas, profit, and more.
Host: Louis Grenier
Focus: increase email open rates, influencer programs, sales conversion funnel
Ideal For: marketers, growth hackers, digital marketing managers
Best Episodes:
How to Build a Content Strategy That “Drives Pipeline”
14. Marketing over Coffee
This is a great podcast for tips on many marketing topics, including SEO, search marketing, copywriting, etc. At an average of 20 minutes per episode, it is insightful for anyone with a small business or who wants to build a brand. The hosts keep the podcast conversational and concise, making it easy for anyone to follow along.
Host Name: John Wall and Christopher Penn
Focus: small businesses, brands
Ideal For: business owners, marketers
Best Episodes:
Google AI Answers, Synthetic Data, and M4 Chips
15. Entrepreneurs on Fire
This award-winning podcast takes a different twist from most growth podcasts because it focuses on financial independence. The interviews are with up-and-coming entrepreneurs, who’ve built, or are on the verge of building, highly profitable businesses. You learn from some of the best how to achieve business success and financial freedom.
Host Name: John Lee Dumas
Focus: financial independence, business management
Ideal For: entrepreneurs
Best Episodes:
Best Episodes:
How to Generate $16 Million a Year with FB Ads
16. Duct Tape Marketing
The host of this podcast is a former veteran marketing consultant who showcases his passion for marketing with insightful interviews. The conversations blend actionable marketing tips, strategies, and trends from industry authors, experts, and leaders.
Host Name: John Jantsch
Focus: marketing, business management
Ideal For: small business owners
Best Episodes:
How to Make Money From Your Passion
17. The Marketing Book Podcast
This weekly podcast helps you discover fresh ideas in the ever-changing marketing industry. The host, Douglas Burdett, interviews authors who’ve released new books in the marketing industry and discusses the key insights offered in these books. This is a great resource for beginners and seasoned marketers to learn how to be more effective.
Host Name: Douglas Burdett
Focus: marketing books, marketing insights
Ideal For: marketers, growth managers
Best Episodes:
Public Speaking With Confidence by Philipp Humm
Do Podcasts Work for Marketing?
As previously mentioned, marketers are always looking for new ways and strategies that can be leveraged to grow their businesses. The podcasts outlined on this list cover a whole host of different marketing bases, and offer up new and innovative ways to approach marketing every episode.
What information is helpful and what isn’t will change on a case-by-case basis, but these podcasts still offer incredible value!
Very helpful. I’m a fan of most of these podcasts already but discovered a few new ones that I’m excited to listen to. Thanks!
This list is actually great. I’ve been listening to Marketing School forever but am looking forward to Online Marketing Made Easy. Not too many growth marketing podcasts out there by women so really happy to have found this. Thanks!