TikTok Creator Marketplace: The Ultimate Guide for Brands in 2024
Unlock the potential of TikTok’s Creator Marketplace for brand partnerships. Connect with creators to boost your campaigns.
From show-stopping to scroll-stopping, meet your squad of the world’s smartest community strategists, growth marketers and content creators that are prepped and ready to help you grow your brand’s presence on TikTok.
Show up with your own unique takes on cultural moments.
Lead with authentic
content that converts.
Discover and reach the right niche communities for your brand.
Being successful on TikTok is not just about going viral — it’s about telling your brand story in a way that authentically resonates with your customers. We develop a content blueprint customized to your brand’s unique DNA to give your brand the distinct voice it needs to stand out on TikTok.
Our team of content experts eat, sleep and breathe TikTok — so much so that we can expertly identify which cultural moments your brand should lean into and which trending conversations you should partake in. Born storytellers, we know how to put on branded twist on trending moments to tell your story in a way that’s both authentic and effective.
TikTok is a platform driven by authenticity, meaning that the best content on TikTok is less promotional and more candid, conversational, and authentic. As seasoned creators on the platform, our team of TikTok experts have mastered the art of smooth transitions, engaging effects and unique editing styles to craft content that feels native to the platform.
Building a community on TikTok is all about understanding who you’re talking to and what value you can offer them. It’s about sharing joy with your niche communities and connecting with new ones that feel relevant to your offerings. As social media misfits that are never not plugged into TikTok, we offer the highest level of community outreach and management, so that your brand stays involved across all your followers and communities.
47% of TikTokers use products or services they discovered on TikTok – all thanks to the relatability and talent of the platform’s many content creators. By leveraging the Creator Marketplace, we carefully curate creators to add color to your brand story and drive long-term, positive impact.
We’ve cracked the code for efficient performance economics and ROAS on TikTok with our experiment-learn-scale approach. By leveraging TikTok’s “For You” page algorithm for top-of-funnel community development, we introduce the short form TikTok video format to your larger media mix as a driver for discovery and growth. Our media spend is backed by content strategy and experimentation to make sure that we are using real-time learnings to continuously produce the highest quality content possible.
Our proprietary analytics and custom-built dashboards track real-time performance and data, giving our team the agility to optimize and scale growth strategies while keeping you in the loop of our latest results and making is easy for you to present those results to stakeholders.